How will COVID-19 change the consumer?

Accenture
arc beats above · slides in the middle · loops below · scroll → 5 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

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Slide inventory

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every slide · same image gating as the playbook
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Slide 1
Includes Accenture branding and report date (June 2020).front_matter
Open slide detailBeat · The Facts (What)
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The slide uses a 'Now, Next, Never Normal' horizon framework, which is a common Accenture strategic model.establish_context
Open slide detailBeat · The Facts (What)Loop · Why Now
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The slide uses a three-column layout to present distinct trends, each with a metric, a description, and a strategic implication for Consumer Tech brands.summarize
Open slide detailBeat · The Facts (What)Loop · Why Now
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The chart tracks the shift in online purchasing behavior for consumer electronics among infrequent users before, during, and after the COVID-19 outbreak.analyze_data
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
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summarize
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
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The chart displays net purchase impact by COVID-19, with segments for postponed, brand new, used/refurbished, and unknown status.analyze_data
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
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The slide uses a series of donut charts to compare refurbished vs used device purchases. The right-hand side provides qualitative context via quotes.illustrate_case
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
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The chart uses a diverging bar format to show 'less important' vs 'more important' shifts.analyze_data
Open slide detailBeat · The Facts (What)Loop · Segmentation Split
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The slide uses a diverging bar chart format to show shifts in importance for five factors across three device categories.analyze_data
Open slide detailBeat · The Facts (What)Loop · Segmentation Split
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The chart uses a mirrored bar chart structure to compare 'Current' (during outbreak) vs 'After' (expected future usage).analyze_data
Open slide detailBeat · The Facts (What)Loop · Tale Two Worlds
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The slide uses a stacked bar chart to show the split between 'increased but likely to decrease' and 'increased and likely to maintain' for various device categoanalyze_data
Open slide detailBeat · The Facts (What)Loop · Tale Two Worlds
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The chart uses a stacked bar format to compare consumer sentiment across various device categories.diagnose
Open slide detailBeat · The Implications (So What)
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other
Open slide detailBeat · The Action (Now What)
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The slide features a visual representation of a laptop and smartphone displaying the 'NOW NEXT' COVID-19 resource hub.present_solution
Open slide detailBeat · The Action (Now What)
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transition
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Includes a list of 20 countries with sample sizes and three donut charts representing Age, Social situation, and Work situation.analyze_data