2021 Consumer Behavior Value Shake up

Accenture
arc beats above · slides in the middle · loops below · scroll → 5 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

3
coverage by narrative range · generated from this deck JSON

Slide inventory

22
every slide · same image gating as the playbook
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Slide 1
front_matter
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Uses a linear progression from 'Temporary' to 'Permanent' to frame four distinct consumer trends.summarize
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
03
The chart uses a stacked bar approach to show 'spend more' vs 'spend less' and calculates the net difference.quantify_impact
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
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establish_context
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
05
The slide uses a split layout with a purple gradient background on the left for data and a white background on the right for the testimonial.illustrate_case
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
06
quantify_impact
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
07
transition
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
08
The slide uses a donut chart to show the 19% (1 in 5) statistic and a grouped bar chart to rank reasons for relocation.analyze_data
Open slide detailBeat · The Facts (What)Loop · Pattern Hunter
09
Accenture branding, likely from a report on the 'home economy' or post-pandemic consumer behavior.establish_context
Open slide detailBeat · The Implications (So What)Loop · The Reveal
10
The central chart is a radial bar chart (or circular bar chart) representing value loss and gain.quantify_impact
Open slide detailBeat · The Implications (So What)Loop · The Reveal
11
illustrate_case
Open slide detailBeat · The Implications (So What)Loop · Voice Of Customer
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quantify_impact
Open slide detailBeat · The Implications (So What)Loop · Voice Of Customer
13
The slide uses a pull-quote format over a stock photo of a retail interaction.illustrate_case
Open slide detailBeat · The Implications (So What)Loop · Voice Of Customer
14
establish_context
Open slide detailBeat · The Implications (So What)Loop · Tale Two Worlds
15
Uses a large photo background to illustrate the consumer context.quantify_impact
Open slide detailBeat · The Implications (So What)Loop · Tale Two Worlds
16
The slide uses a split-screen layout to compare two distinct business models.illustrate_case
Open slide detailBeat · The Implications (So What)Loop · Tale Two Worlds
17
establish_context
Open slide detailBeat · The Action (Now What)Loop · Build Up
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The slide uses a simple layout with a purple header block and a transition arrow pointing to the right.summarize
Open slide detailBeat · The Action (Now What)Loop · Build Up
19
The slide uses a two-column layout to present strategic imperatives.summarize
Open slide detailBeat · The Action (Now What)Loop · Build Up
20
The slide uses a three-column layout to define strategic imperatives for CPG companies.summarize
Open slide detailBeat · The Action (Now What)Loop · Build Up
21
The slide details the survey scope (12,487 consumers, 19 markets) and provides demographic segmentation.summarize
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front_matter