Monitor Deloitte’s 2022 Chief Transformation Officer Study — Designing Successful Transformations

Deloitte
arc beats above · slides in the middle · loops below · scroll → 8 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
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Deck intelligence map

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Slide inventory

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every slide · same image gating as the playbook
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Slide 1
front_matter
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front_matter
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transition
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The slide details the sample size, geographic coverage, and topics for both consumer and expert research components.summarize
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Open slide detailBeat · The Facts (What)
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The slide uses a bar chart to compare metrics across 2020, 2021, and 2022.analyze_data
Open slide detailBeat · The Facts (What)Loop · Tale Two Worlds
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The chart uses country flag icons to represent data points within ranges.compare_peers
Open slide detailBeat · The Facts (What)Loop · Tale Two Worlds
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The heatmap shows reach percentages for various esports genres across different European countries.analyze_data
Open slide detailBeat · The Facts (What)Loop · Segmentation Split
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The slide uses a Venn diagram to show audience segmentation and overlap.analyze_data
Open slide detailBeat · The Facts (What)Loop · Segmentation Split
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Uses a slope chart (bump chart) to visualize changes in ranking over time.analyze_data
Open slide detailBeat · The Facts (What)Loop · Segmentation Split
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The chart uses a stacked bar format to represent viewer segments by country, with country flags as x-axis labels.analyze_data
Open slide detailBeat · The Facts (What)Loop · Zoom In
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The chart compares esports viewers against an overall sample across four behavioral/lifestyle metrics.analyze_data
Open slide detailBeat · The Facts (What)Loop · Zoom In
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Uses donut charts to compare segments across three categories.decompose_segments
Open slide detailBeat · The Facts (What)Loop · Zoom In
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The slide uses a bar chart to show top motivations and a list-based framework to categorize content selection criteria by viewer type.analyze_data
Open slide detailBeat · The Facts (What)Loop · Funnel Analysis
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summarize
Open slide detailBeat · The Facts (What)Loop · Funnel Analysis
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The slide uses donut charts to visualize spending composition per viewer segment.analyze_data
Open slide detailBeat · The Facts (What)Loop · Funnel Analysis
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transition
Open slide detailBeat · The Implications (So What)
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Source: Deloitte analysis. Data points represent percentages for various platforms across three categories: esports viewers, esports companies, and overall sampanalyze_data
Open slide detailBeat · The Implications (So What)Loop · Pareto Focus
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The slide uses two line charts to compare reach and minutes per week across different viewer segments.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Pareto Focus
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Includes a comparison chart between esports viewers and the general European population regarding advertising receptivity.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Tale Two Worlds
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The chart uses a grouped bar format with callouts indicating the ratio (multiplier) between esports viewers and the overall sample.analyze_data
Open slide detailBeat · The Implications (So What)Loop · Tale Two Worlds
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Open slide detailBeat · The Action (Now What)
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The slide uses two donut charts to compare the distribution of business activities versus revenue split for esports teams.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Zoom In
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The slide uses a donut chart for cost split and a bar chart for business priorities.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Zoom In
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Notes: 1) Experts were asked to distribute their organisation's overall business activities and revenues among different business areas / income streams; 2) Somanalyze_data
Open slide detailBeat · The Action (Now What)Loop · Zoom In
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Includes a pie chart for cost split and a bar chart for business priorities, plus two key metrics on profitability expectations.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Zoom In
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The slide uses a stacked bar chart for deal volume and a Sankey-style flow diagram for market consolidation.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Why Now
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The chart shows a clear uptick in M&A activity post-2020. The right-hand panel provides supplementary survey-style data on capital raising status.analyze_data
Open slide detailBeat · The Action (Now What)Loop · Why Now
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Includes a QR code for further information.appendix
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front_matter