The motivation among consumers to watch esports is as heterogeneous as the esports landscape itself.
Monitor Deloitte’s 2022 Chief Transformation Officer Study — Designing Successful Transformations · page 14 of 36
The slide uses a bar chart to show top motivations and a list-based framework to categorize content selection criteria by viewer type.
Consulting deck · industry_trends · analyze_data · dense density
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Slide schematic 6/6
chart 1/1 list 1/1 other 1/1 paragraph 1/1 title 2/2
Components 6
bar-vertical numbered source-note paragraph action-title headline
Tools 4
Action Titles slide · 70%
Callout names motivation as 'heterogeneous'.
Audience Definition slide · 70%The motivation among consumers to watch esports is as heterogeneous as the esports landscape itself.
Contrast Principle slide · 60%Contrasts ranked criteria across viewer segments.
List presentation slide · 80%Criteria for esports content selection, by consumer type
Metrics 1
Frameworks 1