Accenture · consulting-deck
2019 Global FS Consumer Study DACH
59 pages · 3 arc beats · 8 loops
2019 Global FS Consumer Study DACH
Accenture arc beats above · slides in the middle · loops below · scroll → 8 LOOPS
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Deck intelligence map
3 coverage by narrative range · generated from this deck JSON
Narrative range 50 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
The Facts (What) 18 slides 100% 18/18 slides 100% 18/18 slides · 148 hits 83.3% 15/18 slides 83.3% 15/18 slides · 31 hits 83.3% 15/18 slides · 16 hits 100% 18/18 slides · 36 hits 100% 18/18 slides The Implications (So What) 27 slides 100% 27/27 slides 100% 27/27 slides · 192 hits 44.4% 12/27 slides 88.9% 24/27 slides · 50 hits 29.6% 8/27 slides · 12 hits 100% 27/27 slides · 54 hits 96.3% 26/27 slides The Action (Now What) 5 slides 100% 5/5 slides 100% 5/5 slides · 36 hits — 0/5 slides
100% 5/5 slides · 12 hits 40% 2/5 slides 100% 5/5 slides · 10 hits 100% 5/5 slides Slide inventory
59 every slide · same image gating as the playbook
02
The slide uses a purple background with white and light blue text. It outlines a strategy for banks and insurers to remain relevant by leveraging customer data summarize
04
The slide serves as an introductory overview for a report on consumer behavior in financial services.establish_context
05
The slide uses a bold, high-contrast purple background typical of Accenture's branding. It serves as a transition or section header for the findings.summarize
06
The slide presents points 2, 3, 4, and 5 of a larger study.summarize
07
Uses a visual metaphor of different shoes to represent distinct customer personas.present_framework
08
The slide uses a persona-based segmentation framework to categorize financial services consumers.present_framework
09
The slide uses a persona-based framework to segment consumers.present_framework
10
The slide uses a VR headset image as a visual metaphor for 'Pioneers' (early adopters/tech-forward).present_framework
11
The slide uses a purple color scheme to distinguish the 'Pioneers' segment from the 'Total' population (grey).audience-persona
12
Part of a series of persona slides; uses a photo-heavy layout with bulleted attributes.present_framework
13
Part of a series of persona slides; uses a clean, text-heavy layout with a background image of a laptop.audience-persona
14
Uses a persona-based framework to segment consumer behavior and attitudes toward financial services.present_framework
15
Part of a series of customer persona slides.decompose_segments
16
The compass image is likely a metaphor for 'navigating' or 'finding direction' in consumer behavior, though it is not a standard framework.present_framework
17
Uses a combination of grouped bar charts for behavioral metrics and pie charts/tables for sentiment and trust metrics.present_framework
18
Part of a series of persona slides; uses a photo-heavy layout.present_framework
19
Uses a record player as a visual metaphor for 'Traditionalist'.present_framework
20
The slide uses a combination of grouped bar charts for behavioral metrics and pie charts/tables for sentiment and trust metrics.present_framework
21
The slide uses a custom radial bar chart visualization to represent persona-based data.decompose_segments
22
The slide uses a visual metaphor of heart-shaped glasses to represent 'seeing' differences.audience-segmentation
Open slide detailBeat · The Implications (So What)
23
The slide uses a strong blue background with a subtle pattern. It features a pull-quote as a key strategic recommendation.summarize
24
The slide uses a 3D bar chart to summarize overall interest and willingness to pay, paired with a detailed table breaking down these metrics by specific serviceanalyze_data
25
The diagram illustrates a hub-and-spoke ecosystem model with a financial advisor at the center.present_solution
26
The slide uses a car key image to visually reinforce the 'car ownership' example.illustrate_case
27
The slide uses a 4x2 grid layout to present distinct strategic pillars.present_framework
28
The slide highlights the concept of a 'living business' and the role of APIs, AI, and RPA in ecosystem development.illustrate_case
29
The slide uses a metaphor of ice cream to represent personalization (customization).transition
30
The chart uses a 3D bar representation to show percentage interest per persona segment.analyze_data
31
The slide uses a 'segment of one' concept to describe the ultimate goal of personalization.recommend
32
Includes a hashtag #FSConsumerStudy and footer citation.illustrate_case
33
The slide acts as a transition to a data table showing persona-based willingness to share data.transition
34
The slide uses a custom visual representation of a table where each column is a colored vertical arrow/chevron containing the percentage values.analyze_data
36
The slide uses a pull-quote to emphasize the strategic thesis regarding data exchange.illustrate_case
37
Includes a visual mockup of a mobile registration screen to illustrate the data collection point.summarize
38
The chart shows that 'Increase in costs' is the highest reason across all segments, but 'Issues/concerns over data security' is a significant secondary driver.quantify_impact
40
The slide uses a 3D bar chart format to display survey results across 8 distinct categories of consumer behavior.analyze_data
41
The slide uses a two-column text layout to explain the strategic recommendation based on consumer survey data.summarize
42
The slide uses a photo background with text overlay. It cites two specific industry examples to illustrate the concept of channel integration.illustrate_case
43
The slide discusses the integration of RPA, AI, and virtual reality to improve service efficiency and customer experience.illustrate_case
44
The slide uses a high-quality lifestyle image to emphasize the digital-first consumer behavior.summarize
45
The slide uses a four-column layout to categorize strategic options for platform integration.present_framework
46
The slide segments customers into personas such as Skeptics, Pioneers, and Traditionalists to analyze trust and loyalty dynamics.summarize
47
The slide uses a segmentation framework to display survey results regarding financial services trust.analyze_data
48
Part of a series on customer attitudes and preferences in financial services.summarize
49
The slide uses a stopwatch metaphor to emphasize the urgency of the recommendation.recommend
51
The slide uses a high-quality lifestyle photo as the primary visual element to evoke the 'segment of one' concept.recommend
53
The slide uses a high-contrast purple background with cyan and white text to emphasize the core strategic message.recommend
54
Includes survey scope (47,000 respondents, 28 markets) and demographic criteria.summarize
55
The slide uses a color-coded system for persona categories and provides a source note for the 2019 Accenture Global Financial Services Consumer Study.summarize