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Accenture · consulting-deck

The next billion consumers

46 pages · 5 arc beats · 6 loops

Consulting-Deck Download JSON
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The next billion consumers

Accenture
arc beats above · slides in the middle · loops below · scroll → 6 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON
Narrative range 46 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Situation & Context 16 slides 100% 16/16 slides 100% 16/16 slides · 98 hits 62.5% 10/16 slides 100% 16/16 slides · 51 hits 50% 8/16 slides 100% 16/16 slides 93.8% 15/16 slides Problem & Complication 10 slides 100% 10/10 slides 100% 10/10 slides · 55 hits 50% 5/10 slides 90% 9/10 slides · 21 hits 20% 2/10 slides · 3 hits 100% 10/10 slides 100% 10/10 slides Solution & Approach 7 slides 100% 7/7 slides 100% 7/7 slides · 33 hits 14.3% 1/7 slides 100% 7/7 slides · 13 hits 14.3% 1/7 slides 100% 7/7 slides 100% 7/7 slides Evidence & Proof 5 slides 100% 5/5 slides 100% 5/5 slides · 27 hits 80% 4/5 slides 100% 5/5 slides · 13 hits
— 0/5 slides
100% 5/5 slides 80% 4/5 slides Impact & Next Steps 8 slides 100% 8/8 slides 100% 8/8 slides · 55 hits 50% 4/8 slides 37.5% 3/8 slides · 6 hits 12.5% 1/8 slides 100% 8/8 slides
— 0/8 slides

Slide inventory

46
every slide · same image gating as the playbook
01
Slide 1
Accenture branding present; 'Voices of Change' series branding present.front_matter
Open slide detailBeat · Situation & Context
02
transition
Open slide detailBeat · Situation & ContextLoop · Why Now
03
establish_context
Open slide detailBeat · Situation & ContextLoop · Why Now
04
The slide uses a two-column layout to contrast the opportunity (left) with the strategic imperative (right).frame_problem
Open slide detailBeat · Situation & ContextLoop · Why Now
05
establish_context
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
06
The slide uses a photo of a bakery display as a visual metaphor for consumer goods/retail.diagnose
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
07
The chart highlights a specific cluster of countries with high digital maturity and young populations.analyze_data
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
08
The chart shows a breakdown of population segments by generation and digital behavior, highlighting the 1.36 billion figure.size_opportunity
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
09
Part of a series of consumer profiles.present_framework
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
10
The slide uses a persona (Zawadi) to humanize the data points.illustrate_case
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
11
Part of a series of consumer profiles.present_solution
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
12
Includes a specific persona case study to humanize the 83% and 72% statistics.illustrate_case
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
13
Part of a series of consumer profiles; includes a footnote reference.present_framework
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
14
The slide uses a persona-based approach to illustrate the target customer for digital commerce.present_solution
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
15
Part of a series of consumer profiles; uses a lifestyle photo to represent the persona.audience-persona
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
16
The slide uses a narrative approach to humanize the data points provided.illustrate_case
Open slide detailBeat · Situation & ContextLoop · Segmentation Split
17
transition
Open slide detailBeat · Problem & ComplicationLoop · Before After
18
Fitch Country Risk Index scores (0-100, 100=lower risk).compare_peers
Open slide detailBeat · Problem & ComplicationLoop · Before After
19
The image serves as a visual metaphor for the operational complexity and traditional marketing methods (billboards) mentioned in the text.diagnose
Open slide detailBeat · Problem & ComplicationLoop · Before After
20
transition
Open slide detailBeat · Problem & ComplicationLoop · Before After
21
The slide uses a three-column text layout to discuss delivery, payments, and social commerce trends.summarize
Open slide detailBeat · Problem & ComplicationLoop · Before After
22
frame_problem
Open slide detailBeat · Problem & ComplicationLoop · Funnel Analysis
23
summarize
Open slide detailBeat · Problem & ComplicationLoop · Funnel Analysis
24
The chart shows a clear trend where negative sentiment increases from the 'Discover' phase to the 'Use' phase.diagnose
Open slide detailBeat · Problem & ComplicationLoop · Funnel Analysis
25
summarize
Open slide detailBeat · Problem & ComplicationLoop · Precedent
26
The slide uses specific corporate examples (Alibaba/Daraz, Ecom Express/Paperfly, Standard Chartered/Solv) to illustrate broader investment trends.illustrate_case
Open slide detailBeat · Problem & ComplicationLoop · Precedent
27
transition
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
28
transition
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
29
summarize
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
30
The slide uses a question as a framing device for a specific corporate case study.illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
31
establish_context
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
32
illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
33
establish_context
Open slide detailBeat · Solution & ApproachLoop · Mece Breakdown
34
illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Mece Breakdown
35
Editorial-style long-form text spread; pink/magenta inline subheading 'An international airport in Asia Pacific' marks transition from Nike case to airport caseillustrate_case
Open slide detailBeat · Evidence & ProofLoop · Mece Breakdown
36
summarize
Open slide detailBeat · Evidence & ProofLoop · Mece Breakdown
37
The slide uses a narrative structure to frame a business problem (the 'Ask') and provides a real-world example of how DBS Bank addressed it.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Mece Breakdown
38
The slide features a photo of a workspace with a screen showing a gamified racing interface, reinforcing the text about gamification.illustrate_case
Open slide detailBeat · Evidence & Proof
39
summarize
Open slide detailBeat · Impact & Next Steps
40
other
Open slide detailBeat · Impact & Next Steps
41
appendix
Open slide detailBeat · Impact & Next Steps
42
appendix
Open slide detailBeat · Impact & Next Steps
43
The slide details the multi-stream research approach combining primary and secondary data.summarize
Open slide detailBeat · Impact & Next Steps
44
The slide combines a line chart showing e-commerce revenue growth across eight countries with a detailed text-based methodology/assumption section regarding Genanalyze_data
Open slide detailBeat · Impact & Next Steps
45
The slide uses a customer journey framework to segment consumer behavior and validate it with survey data.present_framework
Open slide detailBeat · Impact & Next Steps
46
This is a standard corporate 'About' slide often found in the appendix or front matter of consulting decks.front_matter
Open slide detailBeat · Impact & Next Steps