Churn is about three times higher for smaller SVOD services than for the top five—and it’s rising
Streaming Video Back to Future · page 4 of 9
The slide uses stacked bar charts to differentiate between two types of churn intent: 'using only to watch specific shows' vs 'intend to cancel'.
Consulting deck · comparison_table · compare_peers · dense density
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Slide schematic 4/4
chart 1/1 disclaimer 1/1 legend 1/1 title 1/1
Components 4
bar-stacked disclaimer legend action-title
Tools 5
Contrast Pairs loop · 70%
Top-five vs other services churn pairing
Action Titles slide · 95%Title quantifies: 'Churn is about three times higher for smaller SVOD services'
Annotation slide · 90%'~3x higher churn rate' bracket and red/green change-direction dots
Comparison frame slide · 80%Comparison of churn intention between top five and other services
Contrast Principle slide · 80%Left mini-chart top-five vs others sets the contrast for the right detail
Metrics 1
Frameworks 1