SVOD growth is in the second tier
Streaming Video Back to Future · page 3 of 9
The chart segments services into 'The top five SVOD services', 'Contenders', and 'The long tail'. Growth is indicated by color-coded circles below each bar.
Consulting deck · market_landscape · analyze_data · balanced density
Slide locked Sign in to view
Slide schematic 5/5
chart 1/1 disclaimer 1/1 legend 1/1 subtitle 1/1 title 1/1
Components 5
bar-vertical disclaimer legend subtitle headline
Tools 5
2x2 matrix slide · 70%
legend: 2021–2022 change in penetration (percentage points): +6 or more, +3-5, +/-2
Action Titles slide · 90%'SVOD growth is in the second tier' states the insight directly
Annotation slide · 85%Tier labels above bars and 2021–2022 change row beneath each bar
Color Strategy slide · 85%Light green = top five, dark green = contenders, gray = long tail
Von Restorff Effect slide · 75%Contender bars darkened to stand out from the rest of the field
Metrics 1
Frameworks 1