Contrast Pairs pattern illustration

Learn pattern

Contrast Pairs

Creating tension through opposites: Before↔After, Problem↔Solution, Pain↔Relief

Category
Loop
Source
Nancy Duarte, Resonate (2010)
Open in Learn

overview

What you need to know

Definition What is it?

Creating tension through opposites: Before↔After, Problem↔Solution, Pain↔Relief

5 fields pending DB enrichment

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  • when_to_use
  • why_it_works
  • signals
  • antipattern
  • body_doc_id

Examples

Slide evidence

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