Confidence in returns for digital marketing investments shows no progress, continuing its drop to 4.7 from 5.5 (on a 7-point scale where 1=not at all and 7=very highly) in the first rating in February 2021.
The CMO Survey Marketing in a Post Covid Era · page 31 of 82
The slide uses a narrative format to summarize survey findings regarding digital marketing maturity and investment shifts.
Consulting deck · industry_trends · summarize · dense density
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