Mono-brand still the most used channel by True-Luxury Consumers, gaining back some ground vs Dept. Stores
2018 True-Luxury Global Consumer Insight · page 28 of 55
The slide uses a stacked bar chart to show channel share and a numbered list for qualitative drivers.
Consulting deck · industry_trends · analyze_data · dense density
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Slide schematic 4/4
chart 1/1 list 1/1 source-note 1/1 title 1/1
Components 4
bar-stacked numbered source-note headline
Tools 3
2x2 matrix slide · 70%
list/numbered: 1. Try & touch the product, 2. Offer range of the brand, 3. Intimate and relaxed environment, 4. Convenient location, easy reach, 5. Personal relationship with sales associate
Action Titles slide · 80%'Mono-brand still the most used channel ... vs Dept. Stores'
Contrast Pairs slide · 65%Mono-brand vs Department Store contrast
Metrics 1
Frameworks 0
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