We got an exclusive look at the pitch deck Crossbeam used to get $12.5 million to help companies collaborate during COVID-19

Crossbeam
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON

Slide inventory

22
every slide · same image gating as the playbook
01
Slide 1
The illustration uses a circuit-board aesthetic on buildings to represent connectivity.front_matter
02
Uses an illustration of two laptops connected to a central server/lock to represent data collaboration.frame_problem
Open slide detailBeat · Problem
03
Uses a 2x2 matrix to represent the Prisoner's Dilemma payoff matrix.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
04
The slide uses an illustration of a building with stacks of coins to represent revenue, and mentions the 'prisoner's dilemma' as a conceptual framework for the frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
05
The slide uses a product screenshot to illustrate the 'escrow for data' concept.present_solution
Open slide detailBeat · Solution
06
The slide uses a process-oriented layout to explain the product workflow.present_solution
Open slide detailBeat · Solution
07
present_solution
Open slide detailBeat · Solution
08
transition
Open slide detailBeat · Market Landscape
09
Uses a Venn diagram to illustrate the intersection of product and market factors.argue_timing
Open slide detailBeat · Market LandscapeLoop · Why Now
10
The slide uses a visual metaphor of overlapping shapes to represent the personas.other
Open slide detailBeat · Market Landscape
11
Uses a target/bullseye diagram to represent market segmentation.size_opportunity
Open slide detailBeat · Market Landscape
12
Uses a visual arrow-based comparison to show a transition or evolution of the category.compare_peers
13
The slide uses a 'Category Creation Playbook' to frame the strategy.other
14
transition
15
Established July 2018inspire_vision
16
The slide highlights key functional pillars of the platform launched in 2019.present_solution
Open slide detailBeat · TractionLoop · Quick Win Big Bet
17
The chart uses a dual-axis style representation where bars represent goals and the line represents actuals.show_traction
Open slide detailBeat · TractionLoop · Quick Win Big Bet
18
The chart illustrates a 90% reduction in onboarding time, broken down by 'Connect Data', 'Add A Partner', 'Create Populations', and 'Share Data'.show_traction
Open slide detailBeat · TractionLoop · Quick Win Big Bet
19
The funnel uses a horizontal bar chart representation to show drop-off at each stage.show_traction
Open slide detailBeat · TractionLoop · Quick Win Big Bet
20
The chart includes a 'pacing' projection for Q2 2019. The footnote clarifies that 'Cold Inbound' may also be a result of network effects.show_traction
Open slide detailBeat · TractionLoop · Quick Win Big Bet
21
other
Open slide detailBeat · Satisfaction
22
state_next_steps
Open slide detailBeat · Satisfaction