Bain · consulting-deck
Digital Consumers of Tomorrow, Here Today: A SYNC SOUTHEAST ASIA REPORT
64 pages · 4 arc beats · 2 loops
Digital Consumers of Tomorrow, Here Today: A SYNC SOUTHEAST ASIA REPORT
Bain arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
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Deck intelligence map
4 coverage by narrative range · generated from this deck JSON
Narrative range 37 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Attention 2 slides 100% 2/2 slides 100% 2/2 slides · 11 hits — 0/2 slides
— 0/2 slides
— 0/2 slides
100% 2/2 slides — 0/2 slides
Need 5 slides 100% 5/5 slides 100% 5/5 slides · 32 hits — 0/5 slides
60% 3/5 slides · 4 hits — 0/5 slides
100% 5/5 slides — 0/5 slides
Satisfaction 6 slides 100% 6/6 slides 100% 6/6 slides · 46 hits — 0/6 slides
83.3% 5/6 slides — 0/6 slides
100% 6/6 slides — 0/6 slides
Action 24 slides 100% 24/24 slides 100% 24/24 slides · 160 hits — 0/24 slides
25% 6/24 slides · 7 hits 20.8% 5/24 slides 100% 24/24 slides 20.8% 5/24 slides Slide inventory
64 every slide · same image gating as the playbook
03
This slide serves as a bibliography or reference list for previous reports in the series.summarize
04
The slide serves as a narrative bridge between previous research and the current study.establish_context
Open slide detailBeat · Attention
05
This is page 5 of a deck, showing the first 4 of 10 insights.summarize
Open slide detailBeat · Attention
06
This slide continues a list from a previous page, covering topics like discovery commerce, brand switching, reliability, spending gaps, promoter behavior, and msummarize
Open slide detailBeat · Need
07
The slide uses a high-impact background image to set a thematic tone for the upcoming section.transition
Open slide detailBeat · Need
08
The slide uses a split layout with a photo on the left and text on the right.establish_context
Open slide detailBeat · Need
09
The slide uses two charts to illustrate the acceleration of digital adoption in Southeast Asia.size_opportunity
Open slide detailBeat · Need
10
The slide uses a grid layout to present four key quantitative metrics related to digital consumer growth, mobile internet usage, digital payments, and Facebook quantify_impact
Open slide detailBeat · Need
11
The chart uses a Marimekko style to show both the total population size and the proportion of digital consumers.quantify_impact
Open slide detailBeat · Satisfaction
12
The chart shows a significant increase in online shopping preference across all listed countries, with growth factors ranging from 1.3x to 1.9x.quantify_impact
Open slide detailBeat · Satisfaction
13
The slide uses a combination of bar charts to compare current forecasts against previous ones across different countries.size_opportunity
Open slide detailBeat · Satisfaction
14
Uses iconic skyline illustrations to represent countries (Singapore/SEA, India, China).quantify_impact
Open slide detailBeat · Satisfaction
15
The slide uses a grouped bar chart to show penetration growth, with additional context on total retail spend and CAGR.analyze_data
Open slide detailBeat · Satisfaction
16
The slide highlights a 40% increase in categories purchased online, with specific country-level data.quantify_impact
Open slide detailBeat · Satisfaction
17
The slide uses a bar chart to compare online shopping penetration across categories, with additional rows for purchase frequency and growth in average spend.analyze_data
18
The slide uses a color-coded legend to categorize items by 'essentiality' (Most, Less, Least).summarize
21
The slide serves as a source disclosure for the qualitative insights presented in the deck.cite_precedent
23
The slide uses a split-layout with a green sidebar for the main thesis and a white main area for supporting data points.summarize
24
The slide uses a split-layout with a high-quality lifestyle image on the left and key messaging on the right.summarize
25
Survey data from Facebook and Bain & Company (May 2020) covering 16,491 respondents in ID, MY, PH, SG, TH, VN.summarize
26
The slide uses a pie chart to visualize the distribution of video consumption by length.summarize
27
Data source: Facebook and Bain & Company survey of 16,491 respondents in Southeast Asia.analyze_data
31
The chart highlights a regional average (SEA) followed by country-specific data (VN, TH, MY, PH, ID, SG).analyze_data
32
The slide uses a matrix-style visualization for country-specific brand switching reasons and a list of metrics for website switching.analyze_data
34
The slide uses country codes (ID, MY, PH, SG, TH, VN) and compares 2019 vs 2020 percentages.analyze_data
35
Data source: Facebook and Bain & Company survey of 16,491 respondents.analyze_data
37
The slide uses a 3x2 grid layout to categorize consumers into High, Mid, and Low spenders, further broken down by specific shopper personas.decompose_segments
38
The slide uses a split-layout with a blue sidebar for context and a right-hand list for data metrics.analyze_data
39
The chart uses a stacked bar approach to compare 2019 (light blue) and 2020 (dark blue) data points for Tier 1 and Tier 2 cities across 7 regions/countries.analyze_data
40
The slide uses icons to categorize different consumer behaviors and metrics.compare_peers
42
The chart uses a stacked bar format to compare 2019 (dark purple) and 2020 (light purple) data points.quantify_impact
Open slide detailBeat · Action
43
The slide uses a stack of shipping boxes as a visual metaphor for the ecommerce industry.establish_context
Open slide detailBeat · Action
44
The slide is split into two distinct data visualizations: a grouped bar chart on the left and a comparative table on the right.analyze_data
Open slide detailBeat · Action
46
The slide highlights that food delivery is less fragmented than ecommerce, with users typically sticking to 1-2 platforms.analyze_data
Open slide detailBeat · Action
47
Includes a definition of NPS and a stacked bar chart showing min/max NPS ranges by country.analyze_data
Open slide detailBeat · Action
48
The slide highlights key drivers of NPS, specifically focusing on delivery time, fees, price, and product variety.diagnose
Open slide detailBeat · Action
49
The slide uses a Net Promoter Score (NPS) framework context to quantify the value of promoters.quantify_impact
50
The slide uses a side-by-side list comparison to contrast customer sentiment drivers.analyze_data
52
The slide uses a numbered list framework to categorize strategic capabilities.present_solution
53
References Bain's Digital Commerce Acceleration toolkit.present_framework
54
Framework adapted from Bain's Digital Commerce Acceleration toolkitpresent_framework
55
The slide uses a grid layout to present three distinct testimonials.illustrate_case
Open slide detailBeat · Action
57
The slide uses a split-pane layout with a dark teal background for the narrative and a light green background for the key metric.summarize
Open slide detailBeat · Action
58
The slide uses a split-layout with a narrative on the left and a categorized list of sectors on the right.summarize
Open slide detailBeat · Action
59
The slide uses a stacked bar chart to decompose the 'Internet and technology' sector into sub-segments.quantify_impact
Open slide detailBeat · Action
63
The slide uses a split-layout with a list of recommendations on the left and a thematic summary statement on the right.recommend
Open slide detailBeat · Action