We got an exclusive look at the 'pitch memo' startup Airbase used to raise $60 million from execs at Okta;; Plaid;; and Carta · page 11 of 12
This slide serves as a strategic expansion thesis, moving from core spend management to broader financial operations.
Pitch deck · market_sizing · size_opportunity · overcrowded density
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Big Idea Formula slide · 70%
The opportunity in creating the leading mid-market spend management platform is massive.
Where to Play / How to Win slide · 60%We’re convinced at this point that our thesis that a software-first approach to unifying all non-payroll spend into a single platform and owning the workflows is the right long-term angle of attack
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