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2015 Benedict Evans 2015 Mobile is Eating the World · page 26 of 54

2015 Benedict Evans 2015 Mobile is Eating the World · slide 26

Consulting deck · key_messages · establish_context · balanced density

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Slide schematic 3/5
callout 0/1 metric 0/1 paragraph 3/3
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calloutmetric · primary
Components 5
callout primary paragraph paragraph paragraph
Tools 3
Action Titles slide · 82%

Title is a full thesis sentence about mobile ending the web era

 Concrete Language slide · 75%

'Half of all time spent online... is in smartphone apps'

 Story Moments slide · 70%

For 20 years, ‘internet’ meant web browsers, mouse and keyboard. Mobile ended that.
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