IPSOS GLOBAL TRUSTWORTHINESS MONITOR January 2023 · page 183 of 186
The table displays percentages and the difference from the 'All' average for each generational cohort.
Consulting deck · data_table · analyze_data · dense density
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metric 0/1 paragraph 1/1 source-note 1/1 table 1/1 title 1/1
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primary paragraph source-note data headline
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Contrast Pairs loop · 70%
Older vs younger generational contrast frames the loop.
2x2 matrix slide · 80%The slide presents a table showing trust attributes by generation, which can be seen as a 2x2 matrix.
Chart Selection Guide slide · 85%Data table chosen for cross-generation attribute comparison.
Visual Hierarchy slide · 75%Generation columns + delta-from-average emphasized.
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