IPSOS GLOBAL TRUSTWORTHINESS MONITOR · page 49 of 66
IPSOS GLOBAL TRUSTWORTHINESS MONITOR · slide 49
Consulting deck · key_messages · summarize · overcrowded density
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Audience Definition slide · 70%
Speaking out may alienate stakeholders who don't share your worldview, as well as making you vulnerable to charges of hypocrisy if your own business doesn't 'walk the talk'.
Storytelling Effect slide · 60%This corporate activism carries risks. Many of these social, cultural and identity issues are highly polarising, especially for corporations which have a presence in multiple countries.
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