Global Consumer Insights March 2021 · page 12 of 23
The slide uses a combination of 3D bar charts and donut charts to compare generational behaviors.
Consulting deck · industry_trends · analyze_data · overcrowded density
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callout bar-vertical donut primary paragraph paragraph source-note headline
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Action Titles slide · 88%
Title: 'Younger generations are leading the shift toward mobile shopping'
Chart Selection Guide slide · 75%Donut charts + infographic compare generations
Data Story Arc slide · 50%Younger generations are leading the shift toward mobile shopping and increased spending
Small Multiples slide · 70%chart/bar-vertical: Percent of respondents who shop daily and weekly by mobile/smartphone
Visual Hierarchy slide · 60%Two-panel split: mobile frequency (L) vs spending categories (R)
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