Fast Forward Route to Consumers · page 16 of 21
The slide uses a collage of photos showing Apple store educational sessions to demonstrate the 'experience' concept.
Consulting deck · client_example · illustrate_case · dense density
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Slide schematic 8/9
callout 0/1 disclaimer 1/1 image 4/4 paragraph 1/1 title 2/2
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callout
Components 9
callout disclaimer photo photo photo photo paragraph action-title headline
Tools 4
Action Titles slide · 88%
Title: 'I must EXPERIENCE IT' with experiential-store callout.
Concrete Language slide · 65%Specific experiential-store case described in callout.
Emotional Appeal slide · 75%Callout frames the store as where customers live their passions.
Story Moments slide · 60%YOUR STORE IS WHERE THE CUSTOMER CAN FINALLY GET A CHANGE TO EXPERIENCE HIS OR HER OWN PASSIONS
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