Decoding Chinese Internet 2.0 Next Chapter

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Slide schematic 5/7

callout 1/2 chart 2/2 metric 0/1 source-note 1/1 title 1/1

2 without position callout 1 · metric 1

calloutmetric · primary

Components 7

primary callout bar-stacked-100pct bar-vertical primary source-note headline

Tools 2

Action Titles slide · 80%

Title 'offline retail had low coverage... fragmented and inefficient'.

Problem Statement Canvas slide · 80%

callout: Compared with the US, offline retail in China was not mature enough to fully address consumer demands.

Metrics 1

Retail floor space per thousand people other · 18

When e-commerce started in China, offline retail had low coverage, and was highly fragmented and inefficient

Frameworks 1

comparison_frame 90%

Direct comparison of China vs US retail metrics to frame the problem of offline inefficiency.

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