The additional revenue comes from two sources: the provision of non-financial services and the ramping up of sales of traditional banking products.
Global Banking Consumer Study Reignite human connections to discover hidden value · page 35 of 44
Recommendation slide quantifying three adjacent-market opportunities (home buying >10% of GDP / $3.3T; used-car >$1T transaction value; leisure travel $1.5T spend) with Italy cited as a case where uplift could reach 3.7%.
Consulting deck · recommendation · recommend · sparse density
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