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Freshworks · pitchdeck

Freshworks | Investor Presentation Deck | 40 slides

40 pages · 7 arc beats · 3 loops

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Freshworks | Investor Presentation Deck | 40 slides

Freshworks · 2021-10
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

7
coverage by narrative range · generated from this deck JSON
Narrative range 32 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits
— 0/1 slides
100% 1/1 slides · 2 hits
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100% 1/1 slides 100% 1/1 slides Solution 3 slides 100% 3/3 slides 100% 3/3 slides · 16 hits
— 0/3 slides
66.7% 2/3 slides 66.7% 2/3 slides 100% 3/3 slides
— 0/3 slides
Market Sizing 1 slides 100% 1/1 slides 100% 1/1 slides · 6 hits
— 0/1 slides
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100% 1/1 slides 100% 1/1 slides 100% 1/1 slides Business Model 1 slides 100% 1/1 slides 100% 1/1 slides · 2 hits
— 0/1 slides
100% 1/1 slides 100% 1/1 slides 100% 1/1 slides
— 0/1 slides
Traction 14 slides 100% 14/14 slides 100% 14/14 slides · 62 hits
— 0/14 slides
71.4% 10/14 slides 42.9% 6/14 slides 100% 14/14 slides · 24 hits
— 0/14 slides
Team 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits
— 0/1 slides
100% 1/1 slides
— 0/1 slides
100% 1/1 slides · 2 hits
— 0/1 slides
Financials 11 slides 100% 11/11 slides 100% 11/11 slides · 53 hits
— 0/11 slides
45.5% 5/11 slides 36.4% 4/11 slides 100% 11/11 slides · 20 hits
— 0/11 slides

Slide inventory

40
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detail
02
other
Open slide detail
03
front_matter
Open slide detail
04
inspire_vision
Open slide detailLoop · Golden Circle
05
The slide uses a grid of icons and big numbers to present company health indicators.summarize
Open slide detail
06
This slide serves as a narrative transition or opening for the company's origin story.establish_context
Open slide detail
07
Uses a 'prohibited' symbol over a cloud icon to visually reinforce the 'broken promise' theme.frame_problem
Open slide detailBeat · ProblemLoop · Cost Of Inaction
08
present_solution
Open slide detailBeat · Solution
09
The slide uses a curved timeline to represent the company's growth and product expansion over time.plan_implementation
Open slide detailBeat · Solution
10
The slide uses a simple matrix-like structure to categorize products by business need and buyer persona.present_solution
Open slide detailBeat · Solution
11
The slide uses a hierarchical structure to show product groupings and the underlying platform.present_solution
Open slide detail
12
The slide uses a layered architecture diagram to illustrate the platform's role as a foundation for multiple product lines.present_solution
Open slide detail
13
Uses pyramid diagrams to represent market segmentation by company size (ENT, MID, SMB).size_opportunity
Open slide detailBeat · Market SizingLoop · Hypothesis Test
14
The slide uses a circular process flow to explain the PLG motion.present_framework
Open slide detailBeat · Business Model
15
show_traction
Open slide detail
16
The slide uses a 3x3 grid structure to segment competitors by market tier and product category.compare_peers
Open slide detail
17
show_traction
Open slide detailBeat · Traction
18
The slide uses four vertical cards to display third-party validation.show_traction
Open slide detailBeat · Traction
19
Uses an acronym-based mnemonic device to define organizational culture.inspire_vision
Open slide detailBeat · Traction
20
other
Open slide detailBeat · Traction
21
transition
Open slide detailBeat · Traction
22
summarize
Open slide detailBeat · Traction
23
The chart illustrates net revenue retention/expansion by cohort.show_traction
Open slide detailBeat · Traction
24
Includes a definition of Net Dollar Retention Rate at the bottom.show_traction
Open slide detailBeat · Traction
25
The slide illustrates a 'land and expand' strategy using a timeline-based growth narrative.show_traction
Open slide detailBeat · Traction
26
The slide uses a timeline to illustrate the 'land and expand' strategy, showing the adoption of additional products (Freshdesk, Freshservice, Freshsales) over tshow_traction
Open slide detailBeat · Traction
27
The slide uses a timeline-based expansion visual to demonstrate land-and-expand strategy.show_traction
Open slide detailBeat · Traction
28
The slide includes a definition of how customers are counted at the bottom.show_traction
Open slide detailBeat · Traction
29
The slide shows a shift in revenue composition over time, with the 2020 pie chart being larger, implying growth in total ARR.show_traction
Open slide detailBeat · Traction
30
The slide uses two bar charts to highlight year-over-year and half-year-over-half-year growth percentages.show_traction
Open slide detailBeat · Traction
31
The chart illustrates the company's path toward profitability by showing the reduction in operating expenses relative to revenue.analyze_data
Open slide detailBeat · Financials
32
Financial data as of June 30, 2021.show_traction
Open slide detailBeat · Financials
33
transition
Open slide detail
34
Uses a growth curve illustration with a person drawing the upward trend.present_solution
Open slide detail
35
summarize
Open slide detail
36
state_next_steps
Open slide detail
37
The table breaks down adjustments for Stock-based Compensation, Amortization of Acquired Technology, and Acquisition-related Expenses.analyze_data
Open slide detail
38
The table breaks down adjustments for Stock-based Compensation, Amortization of Acquired Technology, and Acquisition-related Expenses.analyze_data
Open slide detail
39
Financial data reflects unaudited operating results as of June 30, 2021.analyze_data
Open slide detail
40
Includes a footnote defining the FCF margin calculation and a disclaimer about unaudited results.analyze_data
Open slide detail