BP plc (BP)

Giuseppe Bivona and Marco Taricco · 2024-09
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Slide inventory

9
every slide · same image gating as the playbook
01
Slide 1
This is the first page of a formal letter.frame_problem
02
This is a page from a shareholder letter by Bluebell Capital Partners criticizing BP's management.expose_contradiction
Open slide detailBeat · Expose Contradiction
03
This is a page from a shareholder letter by Bluebell Capital Partners, using a numbered list format to highlight management failures.expose_contradiction
Open slide detailBeat · Expose Contradiction
04
This is a page from an activist investor letter (Bluebell Capital Partners) critiquing BP's governance and financial credibility.expose_contradiction
Open slide detailBeat · Expose Contradiction
05
The slide uses a bar chart to show peer performance and a line chart to show consensus stability to undermine management's stated reasons for the downgrade.expose_contradiction
Open slide detailLoop · Zoom In
06
The slide uses a quote-based critique to frame BP's management as opaque and failing to meet targets.expose_contradiction
Open slide detailBeat · Villain Critique
07
The slide uses comparative bar charts to highlight BP's underperformance relative to industry peers.compare_peers
Open slide detailBeat · Villain CritiqueLoop · David Goliath
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The slide uses comparative performance data to justify a call for leadership change (Chairman and Lead Independent Director).name_villain
Open slide detailBeat · Villain Critique
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Includes signatures of Giuseppe Bivona and Marco Taricco, and contact information.closing_ask
Open slide detailBeat · Closing Ask