AppLovin (APP)

Muddy Waters Research · 2025-05
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

3
coverage by narrative range · generated from this deck JSON

Slide inventory

16
every slide · same image gating as the playbook
01
Slide 1
front_matter
02
Standard Muddy Waters legal disclaimer page.other
03
The slide serves as a transition to a video-based evidence presentation.expose_contradiction
Open slide detailBeat · The MonsterLoop · The Reveal
04
Includes a screenshot of the CEO's statement as evidence of the contradiction.expose_contradiction
Open slide detailBeat · The MonsterLoop · The Reveal
05
The slide uses a visual diagram to illustrate the 'firewalling' or 'sandboxing' of IDFA, contrasting it with the login-based tracking capabilities of major platexpose_contradiction
Open slide detailBeat · The MonsterLoop · The Reveal
06
The slide uses a 'before/after' style comparison to expose a contradiction in the CTO's public statement.expose_contradiction
Open slide detailBeat · The MonsterLoop · The Reveal
07
Includes a footnote detailing the scope of tests (tens of thousands of HTTP requests).illustrate_case
Open slide detailBeat · The Struggle
08
The slide highlights a specific technical finding where a single token value (285035d2-4abf-4275-bd06-31ea02d6a9fe) is shared across different origins and tokenexpose_contradiction
Open slide detailBeat · The Struggle
09
The slide uses a process flow to illustrate a technical mechanism for tracking users.expose_contradiction
Open slide detailBeat · The Struggle
10
The slide uses a 'Breaking the Sandbox' diagram to illustrate the data flow between a game, a webview, and a browser.expose_contradiction
Open slide detailBeat · The Struggle
11
The slide uses two diagrams to illustrate the data flow and ID relabeling process between a Zynga game, an ad webview, and a Shopify site.expose_contradiction
Open slide detailBeat · The Struggle
12
The slide uses a screenshot of network traffic logs to prove that a specific identifier ('art') is used to link user activity across different platforms, contraexpose_contradiction
13
The slide uses a screenshot of a network traffic monitor (likely Charles Proxy or similar) to prove data exfiltration and retargeting.expose_contradiction
14
The slide uses a network graph to visualize data tracking across domains.illustrate_case
15
The slide serves as a placeholder for a video asset.illustrate_case
16
Muddy Waters Research activist short report slide.expose_contradiction
Open slide detailBeat · The VictoryLoop · Cost Of Inaction