Mobile-marketing startup Tappa raises $4.9 million: pitch deck

Tappa

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 6 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem 1 slides 100% 1/1 slides 100% 1/1 slides · 5 hits

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100% 1/1 slides 100% 1/1 slides Solution 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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100% 1/1 slides · 2 hits 100% 1/1 slides Business Model 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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100% 1/1 slides · 2 hits 100% 1/1 slides Traction 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits

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100% 1/1 slides 100% 1/1 slides Roadmap 2 slides 100% 2/2 slides 100% 2/2 slides · 12 hits

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every slide · same image gating as the playbook

present_solution

Open slide detailBeat · ProblemLoop · Cost Of Inaction

The diagram uses a central yellow circle for core objectives and five surrounding blue segments for specific tactical actions.plan_implementation

Open slide detailLoop · Cost Of Inaction

Includes a visual demonstration of the ad placement within the keyboard UI.present_solution

Open slide detailBeat · SolutionLoop · Cost Of Inaction

The chart demonstrates efficiency gains in user acquisition.show_traction

Open slide detailBeat · TractionLoop · Cost Of Inaction

The slide includes a screenshot of a dashboard showing various KPIs, sentiment analysis, and demographic data.present_solution

Open slide detailLoop · Golden Circle

The slide uses a horizontal arrow-based layout to group initiatives under three main pillars.plan_implementation

The slide uses a matrix layout to map strategic workstreams against quarterly timelines.plan_implementation