Here's the pitch deck that helped employee rewards startup Zestful raise a $1.2 million seed round before it had any customers

Zestful
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON

Slide inventory

11
every slide · same image gating as the playbook
01
Slide 1
The slide uses a collage of brand-related imagery (Netflix, 24 Hour Fitness, Freshly, StubHub) to represent the types of perks available.present_solution
Open slide detailBeat · Humble Origins
02
The slide uses a hub-and-spoke diagram to connect the central product (the card) to its four key functional benefits.present_solution
Open slide detailBeat · Humble Origins
03
Uses a survey result to validate the market demand for employee perks.show_traction
Open slide detailBeat · Humble OriginsLoop · Why Now
04
Uses a split-layout approach to frame the problem and solution.present_solution
Open slide detailBeat · The BreakthroughLoop · Quick Win Big Bet
05
The slide uses a grid of brand logos to illustrate the variety of products employees could spend their stipend on.present_solution
Open slide detailBeat · The BreakthroughLoop · Quick Win Big Bet
06
The slide uses a grid layout to present six distinct market opportunities, each with a representative image and a brief description of the value proposition.other
Open slide detailBeat · Rising Success
07
present_solution
Open slide detailBeat · Rising Success
08
The timeline appears to have a chronological error (Launch Nov 2018 followed by Q1 2018).plan_implementation
Open slide detailBeat · Ultimate AchievementLoop · Three Horizons
09
Includes Y Combinator W17 logo as a credibility signal.other
Open slide detailBeat · Ultimate AchievementLoop · Three Horizons
10
state_next_steps
Open slide detailBeat · Ultimate Achievement
11
state_next_steps
Open slide detailBeat · Ultimate Achievement