US consumers send mixed signals in an uncertain economy

McKinsey

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Whole deck 11 slides 100% 11/11 slides 100% 11/11 slides · 65 hits

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72.7% 8/11 slides · 12 hits 9.1% 1/11 slides

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Slide inventory

every slide · same image gating as the playbook

The slide features a central figure overlaid on a segmented circular graphic representing various consumer spending categories.front_matter

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The slide serves as an introduction to a series of charts, setting the stage with macroeconomic context and survey methodology.establish_context

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The chart uses a diverging color scheme to represent levels of worry, with darker shades indicating greater worry.analyze_data

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The chart uses a diverging area/bar hybrid style to visualize sentiment shifts over time.analyze_data

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The chart illustrates the 'homebody economy' shift and subsequent recovery of services spending.analyze_data

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The chart displays data from the McKinsey US Consumer Pulse Survey, highlighting a trend of consumers seeking value through various 'trade-down' behaviors.analyze_data

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The chart uses a dot-matrix layout to visualize survey data across two categorical dimensions.analyze_data

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The chart illustrates the 'pandemic nesting' reversal, with home goods showing a decline while out-of-home categories like cosmetics, entertainment, and travel analyze_data

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The slide uses a series of area charts to show growth in omnichannel usage across five demographic segments.summarize