EY Parthenon · consulting-deck
Project Spiritus Final report Market Study
101 pages · 5 arc beats · 2 loops
Project Spiritus Final report Market Study
EY Parthenon arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
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Deck intelligence map
5 coverage by narrative range · generated from this deck JSON
Narrative range 101 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Situation & Context 11 slides 100% 11/11 slides 100% 11/11 slides · 44 hits — 0/11 slides
9.1% 1/11 slides 9.1% 1/11 slides 100% 11/11 slides — 0/11 slides
Problem & Complication 9 slides 100% 9/9 slides 100% 9/9 slides · 49 hits — 0/9 slides
77.8% 7/9 slides · 8 hits 11.1% 1/9 slides 100% 9/9 slides 100% 9/9 slides Solution & Approach 20 slides 100% 20/20 slides 100% 20/20 slides · 134 hits — 0/20 slides
55% 11/20 slides 15% 3/20 slides 100% 20/20 slides — 0/20 slides
Evidence & Proof 20 slides 100% 20/20 slides 100% 20/20 slides · 151 hits — 0/20 slides
50% 10/20 slides · 13 hits 25% 5/20 slides 100% 20/20 slides 5% 1/20 slides Impact & Next Steps 41 slides 100% 41/41 slides 100% 41/41 slides · 248 hits — 0/41 slides
31.7% 13/41 slides · 14 hits 41.5% 17/41 slides 100% 41/41 slides 24.4% 10/41 slides Slide inventory
101 every slide · same image gating as the playbook
02
This is a standard legal disclaimer page for a consulting report.other
Open slide detailBeat · Situation & Context
03
This is a standard transmittal letter / disclaimer page commonly found at the beginning of consulting reports.front_matter
Open slide detailBeat · Situation & Context
07
The slide uses a structured approach to define the project scope, likely part of an EY-Parthenon engagement.establish_context
Open slide detailBeat · Situation & Context
09
The slide uses a stacked bar chart to visualize the composition of the 46 interviews by source, type, and geography.present_framework
Open slide detailBeat · Situation & Context
10
The chart uses stacked bar segments to represent categorical distributions of the survey sample.analyze_data
Open slide detailBeat · Situation & Context
12
The slide uses a two-row layout to contrast broad market context with specific lighting market insights.summarize
15
EY Parthenon executive summary slide with detailed bulleted findings.summarize
18
Slide 18 of an EY Parthenon report.establish_context
19
The slide uses a hierarchical decomposition structure to map content types to specific solution categories, with a specific focus on 'Lighting solutions' as thedecompose_segments
20
The slide uses a table format to map trends to their descriptions, impact, and qualitative evidence.summarize
21
The chart highlights the significant growth of disposable income in China compared to other regions and notes the impact of COVID-19 in 2020.establish_context
Open slide detailBeat · Solution & Approach
22
The slide uses a stacked bar chart for global data generation and a simple bar chart for YouTube uploads, with CAGR annotations.analyze_data
Open slide detailBeat · Solution & Approach
23
Includes a callout box for mirrorless camera sales growth and a callout box explaining smartphone sales trends.analyze_data
Open slide detailBeat · Solution & Approach
24
Includes two quotes from industry participants and a callout box regarding consumer behavior changes due to COVID-19.summarize
Open slide detailBeat · Solution & Approach
25
The slide uses two bar charts to illustrate market recovery trends post-pandemic.analyze_data
Open slide detailBeat · Solution & Approach
27
The slide uses a structured list format with a left-hand category label to summarize key market insights.summarize
Open slide detailBeat · Solution & Approach
28
The slide uses a column-based layout to categorize photography equipment, with a specific callout box emphasizing lighting solutions.present_framework
Open slide detailBeat · Solution & Approach
29
The slide uses a custom icon-based legend to represent fit/suitability for use cases and user groups.present_framework
Open slide detailBeat · Solution & Approach
30
Includes qualitative insights from industry experts alongside quantitative survey data.analyze_data
Open slide detailBeat · Solution & Approach
31
The slide uses stacked bar charts to visualize the distribution of spend across different user cohorts.analyze_data
Open slide detailBeat · Solution & Approach
32
The slide uses stacked bar charts to compare categorical distributions across different segments.analyze_data
Open slide detailBeat · Solution & Approach
33
The slide uses stacked bar charts to compare camera usage across different demographics.analyze_data
Open slide detailBeat · Solution & Approach
35
Uses a value chain framework to map market participants.present_framework
Open slide detailBeat · Solution & Approach
36
The slide uses a two-column layout to contrast 'Key end-user needs' and 'Key rental criteria', each supported by qualitative quotes.summarize
Open slide detailBeat · Solution & Approach
37
Uses a process flow diagram to represent the supply chain and a table-like structure for qualitative insights.establish_context
Open slide detailBeat · Solution & Approach
38
Uses pie charts as qualitative indicators of risk magnitude.diagnose
Open slide detailBeat · Solution & Approach
41
The slide uses a hierarchical decomposition to show the lighting market within the broader imaging solutions market, followed by a stacked bar chart for segmentsize_opportunity
Open slide detailBeat · Evidence & Proof
42
The chart is a Marimekko (mosaic) plot showing market share distribution across five geographic segments.size_opportunity
Open slide detailBeat · Evidence & Proof
43
Includes qualitative quotes from industry participants to explain growth dynamics.analyze_data
Open slide detailBeat · Evidence & Proof
44
The slide uses a table-like structure to map trends to impact and descriptions. The impact icons (arrows) represent positive or neutral market trends.summarize
Open slide detailBeat · Evidence & Proof
45
Includes a testimonial from a top-tier lighting OEM distributor.analyze_data
Open slide detailBeat · Evidence & Proof
46
Includes a quote from a sales executive and specific CAGR data points.size_opportunity
Open slide detailBeat · Evidence & Proof
47
The slide uses stacked bar charts to compare usage intentions across different professional segments.analyze_data
Open slide detailBeat · Evidence & Proof
48
The slide uses a causal arrow to link e-commerce growth to digital image production, implying a demand driver for studio equipment.quantify_impact
Open slide detailBeat · Evidence & Proof
49
The slide uses a combination of a stacked bar chart for penetration and a 100% stacked bar chart for ownership distribution, supported by qualitative industry qquantify_impact
Open slide detailBeat · Evidence & Proof
50
The slide uses a flow-like visual to connect the segment of ambient light users to their future likelihood of adoption and their stated reasons.size_opportunity
Open slide detailBeat · Evidence & Proof
51
The slide uses a combination of a dual-axis chart (bar/line) and a testimonial list to support the thesis.size_opportunity
Open slide detailBeat · Evidence & Proof
52
Includes qualitative market participant feedback and quantitative survey data.analyze_data
Open slide detailBeat · Evidence & Proof
53
The slide uses a combination of stacked bar charts representing penetration rates and a sequential process arrow showing the percentage that use continuous as tanalyze_data
Open slide detailBeat · Evidence & Proof
54
The slide combines a stacked bar chart showing overall spending sentiment with a horizontal bar chart detailing the reasons for increased spending.analyze_data
Open slide detailBeat · Evidence & Proof
55
The slide uses a combination of a stacked bar chart for overall sentiment and a horizontal bar chart for specific reasons among the 'decrease' segment.analyze_data
Open slide detailBeat · Evidence & Proof
56
Includes a timeline of Godox product launches and a table comparing price development across brands.compare_options
Open slide detailBeat · Evidence & Proof
57
The chart shows a polarization between premium growth and low-end price decline.analyze_data
Open slide detailBeat · Evidence & Proof
58
The slide uses a combination of quantitative survey data and qualitative expert quotes to validate the trend of market upgrading.summarize
Open slide detailBeat · Evidence & Proof
59
The slide uses a waterfall-style transition to link the main lighting type (Speedlight) to the spending outlook for specific categories.analyze_data
Open slide detailBeat · Evidence & Proof
61
The slide uses a structured list format to present market contraction data and future growth expectations.summarize
62
The slide uses a timeline-based forecast structure with CAGR annotations and qualitative testimonials.size_opportunity
63
The chart uses a waterfall-style annotation to show the total market contraction of 30%.analyze_data
64
The slide uses a stacked bar chart to show the distribution of sales impact and a table to map segments to qualitative impacts and quotes.analyze_data
65
Includes a stacked bar chart showing survey results (N=99) and four qualitative testimonials from industry participants.analyze_data
66
Includes qualitative quotes from industry participants and a regional breakdown of growth expectations.analyze_data
67
The chart uses a color-coded scale from dark green (increase >20%) to dark red (decrease >20%).analyze_data
68
The chart displays net share increase (Increase % minus Decrease %) for Speedlight, Battery-operated OCF, AC-operated OCF, and Continuous light.analyze_data
70
EY Parthenon slide, page 70.summarize
71
The slide uses a pyramid framework to illustrate market segmentation based on user demands and spend.decompose_segments
Open slide detailBeat · Impact & Next Steps
72
Uses a matrix-style layout to compare customer segments.decompose_segments
Open slide detailBeat · Impact & Next Steps
73
The slide highlights the 'lock-in' effect in professional photography equipment ecosystems.illustrate_case
Open slide detailBeat · Impact & Next Steps
76
The slide uses a 2D positioning map (matrix) to categorize market participants.present_framework
Open slide detailBeat · Impact & Next Steps
77
The slide uses a custom matrix-like layout to map brand segments against user segments (High-end, Mainstream, Amateurs).compare_peers
Open slide detailBeat · Impact & Next Steps
78
The slide uses a stacked bar chart to represent market share segments (Premium, Value, Global speedlight, Long-tail) totaling 100%.compare_peers
Open slide detailBeat · Impact & Next Steps
79
The slide uses a mix of bar charts for market share, icons for geography/distribution, and pie charts for product offering fit.compare_peers
Open slide detailBeat · Impact & Next Steps
80
The table uses a checkmark/cross system to denote product fit. It is labeled as 'NON-EXHAUSTIVE'.compare_peers
Open slide detailBeat · Impact & Next Steps
81
The slide uses a table-like structure to compare brands across three dimensions: awareness (bar chart), perception (text), and expert quotes.compare_peers
Open slide detailBeat · Impact & Next Steps
82
The slide uses a table format to contrast premium and value brands.compare_peers
Open slide detailBeat · Impact & Next Steps
83
The slide uses a green checkmark/red cross/yellow wave system to denote feature availability and launch timing.compare_peers
Open slide detailBeat · Impact & Next Steps
84
The slide uses a color-coded legend to distinguish between premium and value brands, with a vertical arrow indicating price position.compare_peers
Open slide detailBeat · Impact & Next Steps
85
Uses pie charts as qualitative indicators of market presence (High to Low).compare_peers
Open slide detailBeat · Impact & Next Steps
87
The chart uses a non-standard matrix layout where brands are grouped into boxes representing market segments.compare_options
Open slide detailBeat · Impact & Next Steps
88
The slide uses a custom legend for end-user focus (pie charts) and fit (checkmarks/crosses).compare_peers
Open slide detailBeat · Impact & Next Steps
89
The slide uses a table-like structure to compare brand metrics and qualitative insights.compare_peers
Open slide detailBeat · Impact & Next Steps
91
The slide uses a structured list format to present market insights derived from survey data and industry trends.summarize
Open slide detailBeat · Impact & Next Steps
93
Includes survey data (N=636, N=564) and qualitative quotes from industry executives.summarize
Open slide detailBeat · Impact & Next Steps
94
Includes survey data (N=636, N=281) and qualitative testimonials from industry stakeholders.size_opportunity
Open slide detailBeat · Impact & Next Steps
95
The slide uses a structured table format to map use cases to specific industry applications and technical requirements.present_framework
Open slide detailBeat · Impact & Next Steps
98
The slide uses a waterfall chart to show the decomposition of the total market size down to the specific lighting solutions segment.quantify_impact
Open slide detailBeat · Impact & Next Steps
99
The slide uses a table to map data sources to specific growth periods (historical, COVID-19 impact, recovery, and long-term).present_framework
Open slide detailBeat · Impact & Next Steps
100
The slide is labeled as 'NON-EXHAUSTIVE'.cite_precedent
Open slide detailBeat · Impact & Next Steps