PwC’s MSME Survey 2020 Building to Last

PwC
arc beats above · slides in the middle · loops below · scroll → 15 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 5
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Deck intelligence map

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coverage by narrative range · generated from this deck JSON

Slide inventory

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every slide · same image gating as the playbook
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Slide 1
front_matter
Open slide detailBeat · Situation & Context
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front_matter
Open slide detailBeat · Situation & Context
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Includes headshots and titles for Uyi Akpata and Taiwo Oyedele.front_matter
Open slide detailBeat · Situation & Context
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Includes a personal note from Esiri Agbeyi, Partner & Head, Private Wealth Services at PwC.establish_context
Open slide detailBeat · Situation & Context
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transition
Open slide detailBeat · Situation & ContextLoop · Zoom In
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establish_context
Open slide detailBeat · Situation & ContextLoop · Zoom In
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Includes a table comparing Nigeria to other countries across business count, GDP, and employment metrics.establish_context
Open slide detailBeat · Situation & ContextLoop · Zoom In
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summarize
Open slide detailBeat · Situation & ContextLoop · Zoom In
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The slide uses a hub-and-spoke diagram to present 6 distinct metrics related to the MSME sector.summarize
Open slide detailBeat · Situation & ContextLoop · Zoom In
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Methodology slide detailing sample size, survey format, timing, and geographic coverage.summarize
Open slide detailBeat · Situation & ContextLoop · Zoom In
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The slide uses circular progress indicators to highlight key percentages from a PwC MSME survey.summarize
Open slide detailBeat · Situation & ContextLoop · Zoom In
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PwC MSME Survey 2020summarize
Open slide detailBeat · Situation & ContextLoop · Zoom In
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transition
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
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Includes a headshot and professional bio of Andrew S. Nevin.establish_context
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
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The slide uses survey data to identify the top business challenges, with a specific focus on the financing gap for MSMEs.frame_problem
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
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The slide uses a photo of a team brainstorming to contextualize the business problem discussion.frame_problem
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
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The slide uses a bar chart to visualize survey data from PwC MSME Survey 2020, followed by a descriptive text block explaining the impact of electricity shortagdiagnose
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
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PwC branded slide discussing electricity value chain and sector challenges.diagnose
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
19
The chart displays survey results regarding economic pressures on businesses.diagnose
Open slide detailBeat · Problem & ComplicationLoop · So What Cascade
20
Includes a photo of the founder, Ada Osakwe, and the company logo.illustrate_case
Open slide detailBeat · Problem & ComplicationLoop · Day In Life
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The slide uses a testimonial-style quote and structured text blocks to outline business history and pain points.illustrate_case
Open slide detailBeat · Problem & ComplicationLoop · Day In Life
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The slide uses a testimonial-style narrative to highlight systemic business barriers.illustrate_case
Open slide detailBeat · Problem & ComplicationLoop · Day In Life
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The slide uses a quote to provide context for the upcoming section on tax issues.transition
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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Includes a professional headshot and bio of Esiri Agbeyi, Partner & Head, Private Wealth Services at PwC.recommend
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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The slide identifies systemic issues like multiplicity of levies, lack of coordination, and absence of technology as drivers of compliance difficulty.diagnose
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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The slide highlights the complexity of the Nigerian tax system, noting 36 state authorities plus federal and local entities.diagnose
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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The chart displays survey results from PwC MSME Survey 2020.analyze_data
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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The slide uses a color-coded list format to detail specific regulatory changes.summarize
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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PwC MSME Survey 2020 report slide.summarize
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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PwC branding present. The slide uses a 5-column layout with icons to present strategic advice.summarize
Open slide detailBeat · Solution & ApproachLoop · Iceberg
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Includes a direct quote from the founder regarding business challenges.illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Day In Life
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illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Day In Life
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transition
Open slide detailBeat · Solution & ApproachLoop · Funnel Analysis
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The chart highlights that informal sources like family and friends are the primary capital source for MSMEs in Nigeria.analyze_data
Open slide detailBeat · Solution & ApproachLoop · Funnel Analysis
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The slide also provides context on the Nigerian banking sector, including CBN loan-to-deposit mandates and the role of credit bureaus.analyze_data
Open slide detailBeat · Solution & ApproachLoop · Funnel Analysis
36
The chart displays survey results regarding loan negotiation outcomes/obstacles for SMEs in Nigeria.diagnose
Open slide detailBeat · Solution & ApproachLoop · Funnel Analysis
37
The slide features a headshot, a pull quote, and two Q&A sections.illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Expert Witness
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illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Expert Witness
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illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Day In Life
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illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Day In Life
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The slide uses a structured layout to categorize SME funding needs and options.summarize
Open slide detailBeat · Solution & ApproachLoop · Day In Life
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front_matter
Open slide detailBeat · Solution & Approach
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transition
Open slide detailBeat · Solution & ApproachLoop · So What Cascade
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The chart displays survey results from PwC MSME Survey 2020.analyze_data
Open slide detailBeat · Solution & ApproachLoop · So What Cascade
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analyze_data
Open slide detailBeat · Solution & ApproachLoop · So What Cascade
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analyze_data
Open slide detailBeat · Solution & ApproachLoop · So What Cascade
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illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Expert Witness
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Includes a direct quote from the founder regarding the impact of the insurgency.illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Expert Witness
49
The slide uses a grid layout to pair specific business challenges with bulleted solutions.diagnose
Open slide detailBeat · Solution & Approach
50
transition
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
51
The slide uses a Q&A format to present expert insights on female entrepreneurship in Nigeria.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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The slide combines global economic arguments for gender equality with a specific case study/benchmark of Nigeria's performance on the World Bank gender gap indeestablish_context
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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frame_problem
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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The slide highlights a 3:1 ratio of male to female SME ownership and notes a decline in both groups attributed to economic recession.analyze_data
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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analyze_data
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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summarize
Open slide detailBeat · Evidence & ProofLoop · Benchmark Gap
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The quote mentions a range of USUSD1 to USUSD2 billion, which is treated as a single quantitative data point.transition
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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The chart shows 48% experienced delays from SMEs/large corporates, 23% from government, and 29% neither.analyze_data
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
59
The slide presents two distinct survey questions side-by-side using bar charts.analyze_data
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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summarize
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
61
The slide uses a Q&A format to present expert opinion on the SME landscape.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Expert Witness
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Includes a biographical summary of the interviewee and a stock photo of a marketplace.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Expert Witness
63
Includes a founder quote and a structured overview of business history, growth, and setbacks.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Expert Witness
64
The slide uses a two-column layout to detail specific business pain points on the left and broader impact/recommendations on the right.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · Expert Witness
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The slide features a quote from the PwC SME Desk service offering.illustrate_case
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
66
The chart highlights that the internet, media, and research publications are the most common sources of information.analyze_data
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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The slide highlights the importance of technological adoption for Nigerian businesses.analyze_data
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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summarize
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
69
This is the 'Essential Eight' framework by PwC.present_framework
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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summarize
Open slide detailBeat · Evidence & ProofLoop · So What Cascade
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appendix
Open slide detailBeat · Impact & Next Steps
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transition
Open slide detailBeat · Impact & Next StepsLoop · Tale Two Worlds
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Includes a specific callout box around Nigeria data.analyze_data
Open slide detailBeat · Impact & Next StepsLoop · Tale Two Worlds
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establish_context
Open slide detailBeat · Impact & Next StepsLoop · Tale Two Worlds
75
PwC branding present. Slide 75 of a larger deck.diagnose
Open slide detailBeat · Impact & Next StepsLoop · Tale Two Worlds
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summarize
Open slide detailBeat · Impact & Next StepsLoop · Tale Two Worlds
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transition
Open slide detailBeat · Impact & Next Steps
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PwC MSME Survey 2020 data.analyze_data
Open slide detailBeat · Impact & Next Steps
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The slide contains two charts: a stacked bar chart for years in operation and a grouped bar chart for staff strength.analyze_data
Open slide detailBeat · Impact & Next Steps
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appendix
Open slide detailBeat · Impact & Next Steps
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other
Open slide detailBeat · Impact & Next Steps
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other
Open slide detailBeat · Impact & Next Steps
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Includes contact information and a call-to-action link.present_solution
Open slide detailBeat · Impact & Next Steps
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front_matter
Open slide detailBeat · Impact & Next Steps