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L.E.K. · consulting-deck

Holiday Season Insights How did retail apparel promotions perform in 2019?

14 pages · 4 arc beats · 1 loops

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Holiday Season Insights How did retail apparel promotions perform in 2019?

L.E.K.
arc beats above · slides in the middle · loops below · scroll → 1 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON
Narrative range 9 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Situation & Context 1 slides 100% 1/1 slides 100% 1/1 slides · 7 hits 100% 1/1 slides
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100% 1/1 slides
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Problem & Complication 5 slides 100% 5/5 slides 100% 5/5 slides · 35 hits 60% 3/5 slides 20% 1/5 slides
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100% 5/5 slides
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Evidence & Proof 2 slides 100% 2/2 slides 100% 2/2 slides · 15 hits 100% 2/2 slides 100% 2/2 slides 50% 1/2 slides 100% 2/2 slides
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Impact & Next Steps 1 slides 100% 1/1 slides 100% 1/1 slides · 10 hits
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100% 1/1 slides
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100% 1/1 slides 100% 1/1 slides

Slide inventory

14
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detail
02
The slide serves as a methodology disclosure for a broader analysis.establish_context
Open slide detail
03
The slide uses calendar visualizations to illustrate the shift in key shopping dates (Thanksgiving, Black Friday, Cyber Monday) and the resulting impact on the establish_context
Open slide detailBeat · Situation & Context
04
summarize
Open slide detail
05
The chart uses color-coded dots to represent the number of product categories on promotion per day for each retailer.analyze_data
Open slide detailBeat · Problem & Complication
06
The chart uses a Gantt-style visualization to show promotional windows relative to Black Friday.analyze_data
Open slide detailBeat · Problem & Complication
07
The chart uses an indexed volume metric (100) and compares daily trends leading up to Cyber Monday.analyze_data
Open slide detailBeat · Problem & Complication
08
The slide uses a combination of a grouped bar chart for email volumes and circular callouts for discount percentages.analyze_data
Open slide detailBeat · Problem & Complication
09
Includes a table of 2019 retailer-specific data and a bar chart comparing aggregate trends over three years.analyze_data
Open slide detailBeat · Problem & Complication
10
The chart uses a dot-plot with arrows to indicate the direction of change between 2017 (open circles) and 2019 (solid circles).compare_peers
Open slide detailBeat · Evidence & Proof
11
The slide uses donut charts to represent channel mix and arrows to indicate the percentage change in omnichannel share from 2017 to 2019.analyze_data
Open slide detailBeat · Evidence & Proof
12
The slide uses a 'problem-implication-recommendation' structure.summarize
Open slide detailBeat · Impact & Next StepsLoop · Cost Of Inaction
13
The diagram uses a nested circle structure to show the relationship between strategic architecture, objectives, and financial outcomes.present_framework
Open slide detail
14
The slide serves as a closing/about page for a consulting deck.other
Open slide detail