2023 Global Marketing Trends

Deloitte
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SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
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coverage by narrative range · generated from this deck JSON

Slide inventory

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every slide · same image gating as the playbook
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Slide 1
front_matter
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summarize
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front_matter
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Includes a brief methodology note regarding the 1,015 C-suite executives surveyed.front_matter
Open slide detailBeat · Situation & Context
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The slide serves as a foreword or introduction to the report.summarize
Open slide detailBeat · Situation & Context
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transition
Open slide detailBeat · Problem & ComplicationLoop · Cost Of Inaction
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Part of a 2023 Global Marketing Trends report.establish_context
Open slide detailBeat · Problem & ComplicationLoop · Cost Of Inaction
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The slide uses a three-column layout to present the context, the list of priorities, and a deep dive into the first priority.summarize
Open slide detailBeat · Problem & ComplicationLoop · Cost Of Inaction
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Includes a pull-quote from Stephanie Nägeli of SV Group.analyze_data
Open slide detailBeat · Problem & ComplicationLoop · Cost Of Inaction
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The slide is part of a series (01 of 04) and includes a quote from a Bank Cler executive.summarize
Open slide detailBeat · Solution & Approach
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The slide uses quotes from CMOs to emphasize the need for organizational integration and human-centric research alongside AI.summarize
Open slide detailBeat · Solution & Approach
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The slide uses a split layout with an abstract image on the left and three key takeaways on the right.summarize
Open slide detailBeat · Solution & Approach
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appendix
Open slide detailBeat · Solution & Approach
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other
Open slide detailBeat · Solution & Approach
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transition
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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The slide is part of a larger report, indicated by the page number 16 and the report title '2023 Global Marketing Trends'.summarize
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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The chart uses color coding (green vs black) to distinguish the top three priorities from the rest.summarize
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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Includes a quote from Michael Schuld, CMO of MediaMarktSaturn Retail Group.analyze_data
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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The slide uses a three-column layout to present qualitative insights on sustainability trends in specific industries.summarize
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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The slide is a text-heavy page from a report, likely part of a larger section on corporate social responsibility.illustrate_case
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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recommend
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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appendix
Open slide detailBeat · Solution & ApproachLoop · Golden Circle
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other
Open slide detailBeat · Solution & Approach
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The slide uses an abstract, artistic background image to evoke creativity.transition
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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Part of a 2023 Global Marketing Trends report; uses abstract art to emphasize the theme of creativity.summarize
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The slide references a Deloitte survey of 1,015 executives and highlights the correlation between high-growth brands and a focus on creative talent.establish_context
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The chart uses radial bar segments to compare two groups across three categories.quantify_impact
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The chart is a stylized bar chart using horizontal lines to represent data values.present_solution
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The slide uses abstract art as a visual element. It references specific industry examples (Cargill, US Census Bureau) to support the points.summarize
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The chart displays a grouped bar chart comparing current and future creator partnership plans across five industry sectors.analyze_data
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The slide uses abstract art as a visual filler. The action title serves as the core message.summarize
Open slide detailBeat · Solution & ApproachLoop · Jobs To Be Done
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The slide uses a three-column list format to present strategic recommendations for brand-creator partnerships.recommend
Open slide detailBeat · Solution & Approach
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transition
Open slide detailBeat · Solution & Approach
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appendix
Open slide detailBeat · Solution & Approach
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other
Open slide detailBeat · Solution & Approach
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transition
Open slide detailBeat · Solution & Approach
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The slide serves as an introduction to a section on technology trends, specifically focusing on the metaverse.establish_context
Open slide detailBeat · Solution & Approach
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The chart displays data for five industry sectors across three timeframes: currently, within 12 months, and within 24 months.analyze_data
Open slide detailBeat · Solution & Approach
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The slide includes a pull-quote from Ömer Barbaros Yis and mentions H. Moser and Cie's approach to the metaverse.illustrate_case
Open slide detailBeat · Solution & Approach
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recommend
Open slide detailBeat · Solution & Approach
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analyze_data
Open slide detailBeat · Action
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The slide is part of a section numbered 04. It includes a footnote reference.summarize
Open slide detailBeat · Action
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appendix
Open slide detailBeat · Action
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other
Open slide detailBeat · Action
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other
Open slide detailBeat · Action
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other
Open slide detailBeat · Action
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other
Open slide detailBeat · Action
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Standard Deloitte back-matter disclosure page.front_matter
Open slide detailBeat · Action