PITCH DECK: Read the data-driven deck a Black beauty company used to secure a $1.2 million round backed by Google · page 2 of 16
Uses a 10-icon pictogram to visualize the 70% statistic.
Pitch deck · pain_points · frame_problem · dense density
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dot big-number paragraph source-note headline
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Emotional Appeal slide · 60%
The use of statistics and a pictogram to emphasize the extent of the problem and the emotional response it elicits.
Problem-Agitate-Solve (PAS) slide · 70%The slide presents a problem faced by black and mixed-race women, agitates it by highlighting the disparity in spending and dissatisfaction, and sets up a potential solution.
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