Ethos wants to make signing up for life insurance a pain-free process. Here's the pitch deck that convinced Alphabet's GV investing arm that it's worth $500 million. · page 6 of 15
Uses a list of logos to establish a 'digital transformation' trend (analogy/precedent) and a dark-themed block to highlight pain points.
Pitch deck · problem_statement · frame_problem · dense density
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Frameworks 1