2022 05 Investor Deck · page 3 of 23
2022 05 Investor Deck · slide 3
Consulting deck · key_messages · summarize · balanced density
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Components 6
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Tools 6
Big Idea Formula block · 65%
Big-idea slide stating point of view + what's at stake for SMBs
Audience Definition slide · 70%Champions of small and midsize businesses
Contrast Principle slide · 80%Blue rectangle 'Who We Are' vs orange circle 'Our Mission' creates visual tension
Core Message Extraction slide · 85%Mission distilled to 'Make it simple to connect and do business'
Emotional Appeal slide · 70%'Champions of small and midsize businesses' framing
White Space (Negative Space) slide · 75%Sparse two-shape layout, plenty of negative space
Metrics 0
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No metrics
No metric insight is anchored to this slide.
Frameworks 0
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No frameworks
No framework match is anchored to this slide.