2014 Bond Cap Internet Trends 2014 · page 125 of 165
The slide highlights the shift from linear TV dominance to multi-device, time-shifted consumption.
Consulting deck · industry_trends · establish_context · dense density
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Audience Definition slide · 70%
source-note: Source: Horowitz Associates, State of Cable and Digital Media Report, 4/14. Note: Study based on 1,200 interviews in 1/14 among heads of households (18+) who watch any kind of TV.
Chart Selection Guide slide · 70%chart/pie: Device share pie chart for 2014
Contrast Principle slide · 78%1950 vs 2014 viewing comparison
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