2022 Benedict Evans 2022 The New Gatekeepers · page 7 of 103
The chart shows a clear 'pull-forward' effect where growth peaked in 2020/2021 and has since moderated in 2022.
Consulting deck · industry_trends · analyze_data · dense density
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Slide schematic 5/7
callout 0/1 chart 1/1 legend 1/1 metric 0/1 source-note 1/1 subtitle 1/1 title 1/1
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calloutmetric · primary
Components 7
callout bar-grouped legend primary source-note subtitle headline
Tools 6
Action Titles slide · 92%
Title quantifies insight: '25-50% growth pulled forward'
Chartjunk Elimination slide · 70%The slide features a clear and simple bar chart with a grouped layout, making it easy to compare data across different categories.
Color Strategy slide · 80%Red 2022 bars vs grey historical bars highlight the reversion
Data-Ink Ratio slide · 80%No gridlines, no 3D, minimal axes
Small Multiples slide · 95%Six country panels (US/UK/FR/DE/ES/IT) compared
Small Multiples slide · 70%The slide features a grouped bar chart with multiple categories, allowing for easy comparison across different groups.
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