2015 Benedict Evans 2015 Mobile is Eating the World · page 9 of 54
2015 Benedict Evans 2015 Mobile is Eating the World · slide 9
Consulting deck · key_messages · summarize · balanced density
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Concrete Language slide · 88%
'iPhone 6 has 625x more transistors than a 1995 Pentium' — vivid concrete comparison
Metaphor & Analogy slide · 75%'Pocket supercomputer' analogy in callout
Storytelling: audience calibration slide · 60%paragraph/paragraph: iPhone 6 launch weekend: Apple sold ~25x more CPU transistors than were in all the PCs on Earth in 1995.
Unexpected Pattern slide · 80%Surprising 625x figure breaks expectation
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