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Barclays US Consumer Bank 2024 Barclays Travel Rewards and Loyalty Report · page 1 of 10

Barclays US Consumer Bank 2024 Barclays Travel Rewards and Loyalty Report · slide 1

Consulting deck · cover · front_matter · sparse density

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Barclays US Consumer Bank 2024 Barclays Travel Rewards and Loyalty Report · slide 1
Slide schematic 5/5
image 2/2 paragraph 1/1 title 2/2
Components 5
logo photo paragraph headline subtitle
Tools 2
Emotional Appeal slide · 70%

Aspirational beach/vacation imagery primes desire for travel

 Picture Superiority Effect slide · 80%

Full-bleed lifestyle photo of couple on tropical vacation dominates cover
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