How prior and projected marketing spending growth varies by firm/industry breakouts
The CMO Survey The Highlights and Insights Report February 2022 · page 48 of 93
Data from The CMO Survey, February 2022.
Consulting deck · data_table · analyze_data · dense density
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Slide schematic 7/7
chart 3/3 metric 1/1 table 2/2 title 1/1
Components 7
bar-grouped bar-grouped bar-grouped big-number data data headline
Tools 2
Data-Ink Ratio slide · 70%
The slide includes a table/data component, which suggests an emphasis on effectively presenting data, a key aspect of the data-ink ratio principle.
Small Multiples slide · 60%The presence of multiple bar-grouped charts (Internet Sales growth comparison, Employee size growth comparison, Revenue size growth comparison) indicates the use of small multiples for comparison.
Metrics 1
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