Churn is an increasingly thorny challenge for SVOD providers, with a fifth of users having cancelled a service in the past year. However, half of cancellations are only temporary.
Digital Consumer Trends 2023 · page 20 of 45
The chart uses a grouped bar format to compare behavior across three years. Big numbers highlight key 2023 metrics.
Consulting deck · industry_trends · analyze_data · dense density
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