CUSTOMERS, PARTICULARLY YOUNGER ONES, ARE GLOBALLY EVALUATING BRANDS ON THEIR SOCIAL RESPONSIBILITY COMMITMENT
Altagamma 2019 Worldwide Luxury Market Monitor · page 37 of 49
Includes a word cloud visualization on the left and four key metrics/takeaways on the right.
Consulting deck · industry_trends · summarize · dense density
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infographic bullet big-number big-number headline
Tools 4
Action Titles slide · 85%
Title: 'customers globally evaluating brands on social responsibility'
Audience Definition slide · 70%The slide mentions 'luxury customers' and 'millennials' indicating a focus on a specific audience
Social Validation slide · 75%'80% of luxury customers say they prefer brands that are socially responsible'
Von Restorff Effect slide · 75%Bold 80% callout for prefer-responsible-brands stat
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