GLOBAL LUXURY MARKETS REACHING ~€1,3T, WITH 4% GROWTH IN 2019 AT CONSTANT EXCHANGE RATES
Altagamma 2019 Worldwide Luxury Market Monitor · page 2 of 49
The chart uses a waterfall structure to aggregate various luxury segments into a total market value.
Consulting deck · market_sizing · size_opportunity · dense density
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Slide schematic 6/8
callout 0/1 chart 1/1 metric 0/1 paragraph 3/3 source-note 1/1 title 1/1
2 without position callout 1 · metric 1
calloutmetric · primary
Components 8
callout waterfall primary paragraph paragraph paragraph source-note headline
Tools 6
Action Titles slide · 95%
Title states the so-what: '~€1.3T, 4% growth in 2019 at constant rates'
Annotation slide · 90%Each waterfall bar annotated with €B value plus +%/+%@K growth bubbles
Color Strategy slide · 85%Grey for components, red for total 2019 — emphasises the answer
Picture Superiority Effect slide · 75%Each category labelled with an icon (diamond/car/hotel/wine/yacht/...)
Visual Hierarchy slide · 80%Largest red 2019 + total bar + +4%@K bubble is the focal point
Waterfall chart slide · 90%chart/waterfall: Waterfall chart of luxury market segments
Metrics 1
Frameworks 2