Content preference: novel & trendy offline experience, celebrity marketing & creative content spark the interest of post-90s light & medium-spending consumers
A New Generation of Chinese Consumers Reshaping the Luxury Market · page 30 of 53
The slide uses a combination of a bar chart for content types and a donut/metric list for reasons. The 'Index' row provides relative performance compared to the average.
Consulting deck · segmentation · analyze_data · dense density
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Slide schematic 5/5
callout 1/1 chart 2/2 source-note 1/1 title 1/1
Components 5
primary bar-vertical donut source-note action-title
Tools 1
Metrics 1
Frameworks 1