Exhibit 20 - Faster Time to Interactive Correlates Positively with Total Conversion Rate but Yields Less Impact in Lower Funnel Conversion Rate
Leading Online Shoppers Finish Line · page 25 of 40
Includes a legend for TTI speed (Fast, Moderate, Slow) and source notes regarding Shopify data and Google Lighthouse scoring.
Consulting deck · data_table · analyze_data · overcrowded density
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bar-grouped bar-grouped bar-stacked legend paragraph source-note headline
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Causal Chain loop · 78%
Opens performance loop linking page-speed cause to conversion effect.
Action Titles slide · 85%Title: faster TTI correlates positively with total conversion.
Waterfall chart slide · 70%Exhibit 20 - Faster Time to Interactive Correlates Positively with Total Conversion Rate but Yields Less Impact in Lower Funnel Conversion Rate, chart/bar-grouped: Average lower funnel conversion rate per TTI grouped by size (%)
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