Frameworks
Frameworks
18- frameworks/action-titles storytelling://method/action-titles.mdAction titles
slug: action-titles name: Action titles layer: slide agent: architect family: structuring / executive communication origin: McKinsey & Company internal style (1960s–70s); Gene Zelazny, Say It with Charts (1985) view: showcase also_known_as: action headlines, message titles, …
- frameworks/action-titles.skill storytelling://method/action-titles.skill.mdAction titles — operational reference
slug: action-titles view: skill layer: slide agent: architect companion: corpus/storymakers/frameworks/slide/action-titles.md audience: llm
- frameworks/big-idea-formula storytelling://method/big-idea-formula.mdBig Idea Formula
slug: big-idea-formula name: Big Idea Formula layer: block agent: storyteller family: structuring / narrative communication origin: Nancy Duarte, Duarte Inc. (Resonate, 2010) view: showcase also_known_as: Duarte Big Idea, central message, presentation thesis related: [pyramid-…
- frameworks/big-idea-formula.skill storytelling://method/big-idea-formula.skill.mdBig Idea Formula — operational reference
slug: big-idea-formula view: skill audience: llm layer: block agent: storyteller companion: corpus/storymakers/frameworks/block/big-idea-formula.md
- frameworks/core-message-extraction storytelling://method/core-message-extraction.mdCore message extraction
slug: core-message-extraction name: Core message extraction layer: slide agent: architect family: distillation / executive communication origin: Chip & Dan Heath, Made to Stick (2007); journalism's "nut graf" tradition view: showcase also_known_as: finding the core, commande…
- frameworks/core-message-extraction.skill storytelling://method/core-message-extraction.skill.mdCore message extraction — operational reference
slug: core-message-extraction view: skill layer: slide agent: architect companion: corpus/storymakers/frameworks/slide/core-message-extraction.md audience: llm
- frameworks/governing-thought storytelling://method/governing-thought.mdGoverning Thought
slug: governing-thought name: Governing Thought layer: block agent: architect family: structuring / executive communication origin: Barbara Minto, McKinsey & Company (1967–73) view: showcase also_known_as: main message, key takeaway, thesis, top of pyramid, apex statement rela…
- frameworks/governing-thought.skill storytelling://method/governing-thought.skill.mdGoverning Thought — operational reference
slug: governing-thought view: skill audience: llm layer: block agent: architect companion: corpus/storymakers/frameworks/block/governing-thought.md
- frameworks/headline-test storytelling://method/headline-test.mdHeadline Test
slug: headline-test name: Headline Test layer: slide agent: architect family: editorial discipline / slide quality origin: Newsroom subhead culture (NYT, FT, AP); adopted into McKinsey-style consulting view: showcase also_known_as: subhead test, action-title test, so-what test…
- frameworks/headline-test.skill storytelling://method/headline-test.skill.mdHeadline Test — operational reference
slug: headline-test view: skill layer: slide agent: architect audience: llm companion: corpus/storymakers/frameworks/slide/headline-test.md
- frameworks/pyramid-principle storytelling://method/pyramid-principle.mdPyramid Principle
slug: pyramid-principle name: Pyramid Principle layer: block agent: architect family: structuring / executive communication origin: Barbara Minto, McKinsey & Company (1967–73) view: showcase also_known_as: Minto pyramid, top-down structure related: [scqa-framework, governing-t…
- frameworks/pyramid-principle.skill storytelling://method/pyramid-principle.skill.mdPyramid Principle — operational reference
slug: pyramid-principle view: skill audience: llm
- frameworks/reveal-vs-headline-strategy storytelling://method/reveal-vs-headline-strategy.mdReveal vs. headline strategy
slug: reveal-vs-headline-strategy name: Reveal vs. headline strategy layer: loop agent: designer family: narrative architecture / deck framing origin: classical rhetoric (Aristotle, Horace) → Minto (1973) ↔ Duarte (2010) view: showcase also_known_as: answer-first vs. build-up,…
- frameworks/reveal-vs-headline-strategy.skill storytelling://method/reveal-vs-headline-strategy.skill.mdReveal vs. headline strategy — operational reference
slug: reveal-vs-headline-strategy view: skill layer: loop agent: designer audience: llm companion: corpus/storymakers/frameworks/loop/reveal-vs-headline-strategy.md
- frameworks/scenario-planning storytelling://method/scenario-planning.mdScenario planning
slug: scenario-planning name: Scenario planning layer: block agent: architect family: planning / strategic foresight origin: Pierre Wack & Ted Newland, Royal Dutch Shell (1970s) view: showcase also_known_as: scenario thinking, futures planning related: [scenario-analysis, plan…
- frameworks/scenario-planning.skill storytelling://method/scenario-planning.skill.mdScenario planning — operational reference
slug: scenario-planning view: skill layer: block agent: architect companion: corpus/storymakers/frameworks/block/scenario-planning.md
- frameworks/so-what-test storytelling://method/so-what-test.mdSo What? Test
slug: so-what-test name: So What? Test layer: slide agent: architect family: editing / insight extraction origin: McKinsey & Company training (1960s–1970s; codified by Ethan Rasiel, 1999) view: showcase also_known_as: so-what discipline, the so-what filter, recursive so-what r…
- frameworks/so-what-test.skill storytelling://method/so-what-test.skill.mdSo What? Test — operational reference
slug: so-what-test view: skill layer: slide agent: architect audience: llm companion: corpus/storymakers/frameworks/slide/so-what-test.md