Spike Pitch Deck

spike-pitch-deck
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
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Deck intelligence map

4
coverage by narrative range · generated from this deck JSON

Slide inventory

24
every slide · same image gating as the playbook
01
Slide 1
Includes CEO contact information at the bottom.present_solution
02
The purple circle with a small dot resembles a loading spinner, reinforcing the theme of impatience.establish_context
03
The graphic is a stylized infinity symbol composed of two circles with purple dots at the connection points.transition
04
Uses a rhetorical question/statement approach to frame the problem.frame_problem
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
05
transition
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
06
Source: 2017 email use report, Adobe.establish_context
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
07
The slide uses a quote from WIRED Magazine to establish the importance of email, followed by supporting metrics at the bottom.establish_context
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
08
Uses external validation (authority-citation) to frame the problem.argue_timing
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
09
The slide uses a callout box to categorize existing tools into two types of silos.frame_problem
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
10
The slide uses a Venn-diagram-like sketch to show overlapping and isolated communication channels, emphasizing the lack of a unified workflow.frame_problem
Open slide detailBeat · Problem (Identify pain)Loop · Cost Of Inaction
11
The slide uses a speech bubble metaphor to frame the company's core value proposition.inspire_vision
12
present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
13
The visual shows a mobile interface of the Spike app, highlighting features like file sharing and calendar invites within a chat-like thread.present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
14
The slide uses a visual metaphor of device parity to emphasize the 'multiplatform' value proposition.present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
15
The visual shows a mobile interface where conversations are organized by person rather than by subject line.present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
16
present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
17
present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
18
The slide features a screenshot of the Spike application on a tablet device.present_solution
Open slide detailBeat · Solution (Provide relief)Loop · Quick Win Big Bet
19
present_framework
20
The slide uses a grid of user reviews to build social proof.illustrate_case
21
The chart shows a clear upward trend in user acquisition.show_traction
Open slide detailBeat · Traction
22
show_traction
Open slide detailBeat · Traction
24
Minimalist design featuring the company logo and email address.state_next_steps