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-go-to-market-x · deck

5 go to market x

24 pages · 5 arc beats · 3 loops

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5 go to market x

-go-to-market-x
arc beats above · slides in the middle · loops below · scroll → 3 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 1
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
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Deck intelligence map

5
coverage by narrative range · generated from this deck JSON
Narrative range 24 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Setup 4 slides 100% 4/4 slides 100% 4/4 slides · 15 hits
— 0/4 slides
— 0/4 slides
— 0/4 slides
100% 4/4 slides
— 0/4 slides
Evidence 5 slides 100% 5/5 slides 100% 5/5 slides · 23 hits
— 0/5 slides
— 0/5 slides
20% 1/5 slides 100% 5/5 slides 100% 5/5 slides Complication 3 slides 100% 3/3 slides 100% 3/3 slides · 16 hits
— 0/3 slides
33.3% 1/3 slides 33.3% 1/3 slides 100% 3/3 slides 100% 3/3 slides Development 7 slides 100% 7/7 slides 100% 7/7 slides · 29 hits
— 0/7 slides
42.9% 3/7 slides
— 0/7 slides
100% 7/7 slides 100% 7/7 slides Resolution 5 slides 100% 5/5 slides 100% 5/5 slides · 28 hits
— 0/5 slides
20% 1/5 slides
— 0/5 slides
100% 5/5 slides
— 0/5 slides

Slide inventory

24
every slide · same image gating as the playbook
01
Slide 1
transition
Open slide detailBeat · Setup
02
other
Open slide detailBeat · Setup
03
other
Open slide detailBeat · Setup
04
summarize
Open slide detailBeat · Setup
05
The chart shows exponential growth in developer accounts.establish_context
Open slide detailBeat · EvidenceLoop · Zoom In
06
establish_context
Open slide detailBeat · EvidenceLoop · Zoom In
07
The slide uses a retro 8-bit video game aesthetic to present developer engagement tasks.present_solution
Open slide detailBeat · EvidenceLoop · Zoom In
08
Includes three Twitter-style testimonials and a big-number NPS metric.illustrate_case
Open slide detailBeat · EvidenceLoop · Zoom In
09
Data source: 451 Research, Hosting and Cloud Study, March 2015.analyze_data
Open slide detailBeat · EvidenceLoop · Zoom In
10
summarize
Open slide detailBeat · ComplicationLoop · Cost Of Inaction
11
The slide uses two pie charts to illustrate the shift in sales force composition.analyze_data
Open slide detailBeat · ComplicationLoop · Cost Of Inaction
12
The pyramid segments the market into Strategic, Enterprise, and Commercial tiers, with a vertical overlay for Solution Partners.decompose_segments
Open slide detailBeat · ComplicationLoop · Cost Of Inaction
13
Logo grid used as social proof.illustrate_case
Open slide detailBeat · DevelopmentLoop · So What Cascade
14
establish_context
Open slide detailBeat · DevelopmentLoop · So What Cascade
15
The slide uses a combination of a big number metric and a list of qualitative value drivers.compare_peers
Open slide detailBeat · DevelopmentLoop · So What Cascade
16
Standard Twilio customer win slide template.illustrate_case
Open slide detailBeat · DevelopmentLoop · So What Cascade
17
The slide uses a split-layout to contrast the 'Why Twilio' value proposition with the specific 'Products' utilized.illustrate_case
Open slide detailBeat · DevelopmentLoop · So What Cascade
18
illustrate_case
Open slide detailBeat · DevelopmentLoop · So What Cascade
19
illustrate_case
Open slide detailBeat · DevelopmentLoop · So What Cascade
20
summarize
Open slide detailBeat · Resolution
21
The slide is split into a left-hand informational section and a right-hand event-specific promotional section.front_matter
Open slide detailBeat · Resolution
22
summarize
Open slide detailBeat · Resolution
23
summarize
Open slide detailBeat · Resolution
24
summarize
Open slide detailBeat · Resolution