Olaplex | Investor Presentation Deck | 24 slides

Olaplex · 2022-03

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 24 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Setup 6 slides 100% 6/6 slides 100% 6/6 slides · 33 hits

— 0/6 slides

66.7% 4/6 slides · 5 hits 16.7% 1/6 slides 100% 6/6 slides 66.7% 4/6 slides What 4 slides 100% 4/4 slides 100% 4/4 slides · 15 hits

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75% 3/4 slides 100% 4/4 slides 100% 4/4 slides · 8 hits Evidence & Proof 4 slides 100% 4/4 slides 100% 4/4 slides · 27 hits

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25% 1/4 slides 100% 4/4 slides 100% 4/4 slides Satisfaction 6 slides 100% 6/6 slides 100% 6/6 slides · 34 hits

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50% 3/6 slides 100% 6/6 slides 100% 6/6 slides Resolution 4 slides 100% 4/4 slides 100% 4/4 slides · 9 hits

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25% 1/4 slides

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100% 4/4 slides

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Slide inventory

every slide · same image gating as the playbook

front_matter

Open slide detailBeat · Setup

other

Open slide detailBeat · Setup

present_solution

Open slide detailBeat · SetupLoop · Golden Circle

Includes chemical structure and microscopic imagery of hair strands.present_solution

Open slide detailBeat · SetupLoop · Golden Circle

Uses a custom table-like structure with arrow-shaped row headers.present_framework

Open slide detailBeat · SetupLoop · Golden Circle

Includes footnotes for data reconciliation and definitions.summarize

Open slide detailBeat · SetupLoop · Golden Circle

Uses a Venn-style diagram to show market overlap/adjacency.size_opportunity

Open slide detailBeat · WhatLoop · Golden Circle

Uses a causal-chain style layout where differentiators lead to results, which are then summarized by a bottom-line strategic statement.present_solution

Open slide detailBeat · WhatLoop · Golden Circle

The slide uses a horizontal bar chart to rank various information sources, with 'Recommendations from my hairstylist' being the clear leader at 61%.establish_context

Open slide detailBeat · WhatLoop · Golden Circle

The diagram uses a circular layout to categorize products by usage frequency and purpose.present_solution

Open slide detailBeat · WhatLoop · Golden Circle

The chart highlights that consumers who start with No. 8 purchase 4.4 products on average.show_traction

Open slide detailBeat · Evidence & ProofLoop · Golden Circle

The slide uses a causal-chain style layout to link R&D activities to patent outcomes.present_solution

Open slide detailBeat · Evidence & ProofLoop · Golden Circle

show_traction

Open slide detailBeat · Evidence & ProofLoop · Golden Circle

The chart compares Instagram hashtag counts for various brands, with Olaplex highlighted.show_traction

Open slide detailBeat · Evidence & ProofLoop · Golden Circle

The diagram uses a circular flow (flywheel) to represent the synergy between channels.present_framework