anlak storytelling
All kinds
Document kinds
Loading document kinds...

Primary corpus lens for browsing and insights. Selection lives in the URL.

All formats
Orientation
Loading formats...

Landscape, portrait, square, or unknown document geometry.

Unlock
Cricut · conference-presentation

Circut | Results Presentation Deck | 34 slides

34 pages · 6 arc beats · 2 loops

Conference-Presentation Download JSON
Unlock

Circut | Results Presentation Deck | 34 slides

Cricut · 2021-05
arc beats above · slides in the middle · loops below · scroll → 2 LOOPS
SETUP TENSION ANALYSIS EVIDENCE RESOLUTION APPENDIX
HOVER FOR DETAILS · CLICK A SLIDE FOR FULLSCREEN · STEP 2
— No image bound to this slide. Wire up imgproxy to display the rendered slide JPEG.
—

Deck intelligence map

6
coverage by narrative range · generated from this deck JSON
Narrative range 23 total
Metadata
Components
Metrics
Tools
Frameworks
Beats
Loops
Setup 3 slides 100% 3/3 slides 100% 3/3 slides · 11 hits
— 0/3 slides
66.7% 2/3 slides
— 0/3 slides
100% 3/3 slides
— 0/3 slides
Key Performance Indicators Overview 2 slides 100% 2/2 slides 100% 2/2 slides · 14 hits
— 0/2 slides
— 0/2 slides
50% 1/2 slides 100% 2/2 slides
— 0/2 slides
Key Messages 3 slides 100% 3/3 slides 100% 3/3 slides · 16 hits
— 0/3 slides
33.3% 1/3 slides 33.3% 1/3 slides 100% 3/3 slides
— 0/3 slides
Market Sizing 2 slides 100% 2/2 slides 100% 2/2 slides · 13 hits
— 0/2 slides
100% 2/2 slides 50% 1/2 slides 100% 2/2 slides 100% 2/2 slides Proposed Solution 3 slides 100% 3/3 slides 100% 3/3 slides · 10 hits
— 0/3 slides
33.3% 1/3 slides
— 0/3 slides
100% 3/3 slides 100% 3/3 slides Financial Results 10 slides 100% 10/10 slides 100% 10/10 slides · 44 hits
— 0/10 slides
80% 8/10 slides 10% 1/10 slides 100% 10/10 slides
— 0/10 slides

Slide inventory

34
every slide · same image gating as the playbook
01
Slide 1
front_matter
Open slide detailBeat · Setup
02
front_matter
Open slide detailBeat · Setup
03
front_matter
Open slide detailBeat · Setup
04
summarize
Open slide detailBeat · Key Performance Indicators Overview
05
Includes a circular process diagram illustrating the relationship between acquisition, engagement, and sharing.summarize
Open slide detailBeat · Key Performance Indicators Overview
06
The slide uses a visual layout to represent the ecosystem components, with dotted lines suggesting connectivity.present_framework
Open slide detail
07
establish_context
Open slide detailBeat · Key Messages
08
The slide uses a simple linear flow to illustrate the start of the user experience.present_framework
Open slide detailBeat · Key Messages
09
present_solution
Open slide detailBeat · Key Messages
10
The slide uses screenshots of a mobile application to demonstrate user profiles, project galleries, and a 'Year in Review' summary.present_solution
Open slide detail
11
summarize
Open slide detail
12
illustrate_case
Open slide detail
13
The slide uses concentric circles to visualize the relationship between current users, SAM, and TAM.size_opportunity
Open slide detailBeat · Market SizingLoop · Cost Of Inaction
14
summarize
Open slide detailBeat · Market SizingLoop · Cost Of Inaction
15
present_solution
Open slide detailBeat · Proposed SolutionLoop · Quick Win Big Bet
16
present_solution
Open slide detailBeat · Proposed SolutionLoop · Quick Win Big Bet
17
The slide uses the brand's craft-focused identity to transition between sections.transition
Open slide detailBeat · Proposed SolutionLoop · Quick Win Big Bet
18
transition
Open slide detailBeat · Financial Results
19
The slide uses a circular arrow diagram to represent a business flywheel.present_framework
Open slide detailBeat · Financial Results
20
The chart compares Q1 2020 to Q1 2021 to demonstrate 125% YoY growth.analyze_data
Open slide detailBeat · Financial Results
21
The slide uses a consistent color-coding scheme where the most recent quarter (Q1 2021) is highlighted in green.analyze_data
Open slide detailBeat · Financial Results
22
The slide highlights growth in subscription monetization while showing fluctuations in accessories and materials revenue per user.analyze_data
Open slide detailBeat · Financial Results
23
The chart displays gross margin percentages for three segments across five quarters, with an overall margin percentage highlighted at the top.analyze_data
Open slide detailBeat · Financial Results
24
The chart displays total operating expense values at the top of each bar, with percentage breakdowns for each category within the bars.analyze_data
Open slide detailBeat · Financial Results
25
Includes margin percentages and a detailed footnote regarding adjustments for IPO-related expenses and stock-based compensation.analyze_data
Open slide detailBeat · Financial Results
26
analyze_data
Open slide detailBeat · Financial Results
27
The slide uses a background image of a Cricut machine. The table includes a footnote regarding non-GAAP measures.analyze_data
Open slide detailBeat · Financial Results
28
closing_ask
Open slide detail
29
Includes company logo and stock ticker.summarize
Open slide detail
30
appendix
Open slide detail
31
Includes footnote regarding stock-based compensation and IPO-related expenses.analyze_data
Open slide detail
32
Includes footnote regarding stock-based compensation and one-time reorganization expenses.analyze_data
Open slide detail
33
Includes a footnote regarding stock-based compensation expense.analyze_data
Open slide detail
34
Provides definitions for 'active creatives' and 'potential creatives' used in market sizing.size_opportunity
Open slide detail