Penfield.ai | Start Up Pitch Deck | 13 slides

Penfield.ai · 2021-02

arc beats above · slides in the middle · loops below · scroll → 2 LOOPS

Deck intelligence map

coverage by narrative range · generated from this deck JSON

Narrative range 5 total

Metadata

Components

Metrics

Tools

Frameworks

Beats

Loops

Problem (Identify pain) 3 slides 100% 3/3 slides 100% 3/3 slides · 10 hits

— 0/3 slides

33.3% 1/3 slides 100% 3/3 slides 100% 3/3 slides 33.3% 1/3 slides Agitate (Make it worse) 1 slides 100% 1/1 slides 100% 1/1 slides · 3 hits

— 0/1 slides

100% 1/1 slides 100% 1/1 slides Solution (Provide relief) 1 slides 100% 1/1 slides 100% 1/1 slides · 6 hits

— 0/1 slides

100% 1/1 slides 100% 1/1 slides

— 0/1 slides

every slide · same image gating as the playbook

The visual uses a split-head graphic (human/AI) to represent the intersection of human skill and machine intelligence.front_matter

The slide uses a cultural reference (James Bond) as a visual hook.front_matter

Uses a pop-culture reference (James Bond) to create an immediate, high-stakes emotional hook.frame_problem

Open slide detailBeat · Problem (Identify pain)

The slide uses an analogy to establish credibility by comparing the company's role to the NSA.show_traction

Open slide detailBeat · Problem (Identify pain)

The slide uses a process flow diagram to show failure points in a security operations hierarchy.frame_problem

Open slide detailBeat · Problem (Identify pain)Loop · Voice Of Customer

Uses a high-contrast, emotionally evocative image of a stressed person to emphasize the pain point.frame_problem

Open slide detailBeat · Agitate (Make it worse)Loop · Cost Of Inaction

The slide uses a cultural reference (Le Chiffre from Casino Royale) to establish a brand persona of being a winner.other

The slide uses a grid layout for team members and a logo grid for institutional affiliations.other

The slide uses a hub-and-spoke process flow to explain the product architecture.present_solution

Open slide detailBeat · Solution (Provide relief)

MDR stands for Managed Detection and Response Service Provider.show_traction

The company is the only one with 'Skill Modelling & Contextual Decision Making' and 'Skilled based Task Distribution'.compare_peers

The funnel stages are Technical Diligence, POC Planning, POC Start, and POC Completed.show_traction

The visual style mimics the James Bond gun barrel sequence.state_next_steps